Untapped Options - Building Links Between Marketing Human Resources to Achieve

Klappentext An AHA Press/Jossey-Bass Resource Untapped Options is an invaluable resource for health care leaders who want to help their organizations succeed. Bea Northcott and Janette Helm! experts in the field of health care management! have created a practical approach that explores how human resources and marketing managers can combine forces and work together to create mission! vision! and values statements that will drive a common strategy to organizational excellence. Step-by-step! Northcott and Helm show how to implement this innovative approach that! once in place! will contain costs! bolster employee satisfaction and productivity! and increase customer satisfaction. Zusammenfassung An AHA Press/Jossey--Bass ResourceUntapped Options is an invaluable resource for health care leaders who want to help their organizations succeed.

Product details

• Authors: Janette Helm, Janette (Director Johnson Memorial Hospital in Indianapolis Helm, Northcott, Bea Northcott, Bea (President Positive Impact in Frank Northcott, Bea (President Positive Impact in Franklin Northcott, Bea Helm Northcott, Bn Northcott, NORTHCOTT BEA HELM JANETTE
• Publisher: Wiley, John and Sons Ltd
• Languages: English
• Product format: Hardback
• Released: 01.01.2008
• EAN: 9780787955373
• ISBN: 978-0-7879-5537-3
• No. of pages: 240
• Series: J-B AHA Press; J-B AHA Press
• Subjects: Natural sciences, medicine, IT, technology > Medicine > General; Social sciences, law, business > Business > Management