Fr. 139.00

Evolution of Hollywood's Calculated Blockbuster Films - Blockbusted

English · Hardback

New edition in preparation, currently unavailable

Description

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The book highlights how creative entrepreneurs saved the Hollywood studios in the 1970's by making the calculated blockbuster, consisting of key replicable markers of success, Hollywood's preeminent business model. Scholars of film studies, screenwriting, and popular culture will find this book of particular interest.

List of contents










Table of Contents

Foreword
Introduction
Section I

Chapter 1: Historical Evolutionary Path to the Modern Blockbuster
Chapter 2: The Evolving Definitions of a Blockbuster and its Markers
Chapter 3: Evolution of Marketing and Promotion for the Modern Blockbuster
Chapter 4: The Evolution of Release and Distribution: Predicting Success and Challenging the Goldman Aphorism
Chapter 5: Creative Entrepreneurship: The Evolving Challenges for Hollywood's Historical Institutionalism
Section II
Chapter 6: The Godfather
Chapter 7: Jaws
Chapter 8: Star Wars
Chapter 9: E.T. The Extra-Terrestrial
Chapter 10: Back to the Future
Section III
Chapter 11: Transmedia Economy: The Evolving Relationship between Content, Commodity and Audience
Chapter 12: Netflix
Conclusion
Bibliography
About the Author


About the author

Alexander Ross is a researcher in history at New College, University of Oxford.

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