Fr. 28.50

Danilo Zatta

Pricing Revolution

Spanish · Paperback / Softback

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Description

In The Pricing Model Revolution: How Pricing Will Change the Way We Sell and Buy On and Offline, world renowned pricing expert Danilo Zatta delivers an essential and engaging blueprint to building an enduring competitive advantage with insightful pricing models. In the book, you'll learn to identify the best monetization approaches for your products and how to execute the one that makes the most sense for your business. From freemium to subscription, pay-per-use, and even neuropricing, the author discusses every available option and shows you how to choose.

Product details

Authors	Danilo Zatta
Publisher	Ediciones Urano

Languages	Spanish
Product format	Paperback / Softback
Released	14.02.2023

EAN	9788416997718
ISBN	978-84-16997-71-8
No. of pages	240
Dimensions	147 mm x 229 mm x 18 mm
Weight	499 g
Subject	Social sciences, law, business > Business > Advertising, marketing

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