Immersion - The Science of the Extraordinary and the Source of Happiness

About the author

Dr. Paul J. Zak is a professor of economics, psychology, and management at Claremont Graduate University. He is ranked in the top 0.3 percent of most-cited scientists with over 170 published papers and more than 18,000 citations. He helped start several interdisciplinary fields, including neuroeconomics, neuromanagement, and neuromarketing. Paul is a regular TED speaker, four-time tech entrepreneur, and corporate consultant. He frequently appears in the media, including Good Morning America, the BBC, NBC's The Today Show, CNN, and Fox &Friends. His groundbreaking research has been reported in The New York Times, The Wall Street Journal, Time, The Economist, Scientific American, Forbes, and many other publications.

Product details

• Authors: Paul Zak
• Publisher: Lioncrest Publishing
• Languages: English
• Product format: Paperback / Softback
• Released: 01.09.2022
• EAN: 9781544531953
• ISBN: 978-1-5445-3195-3
• No. of pages: 272
• Dimensions: 140 mm x 216 mm x 17 mm
• Weight: 388 g
• Subject: Social sciences, law, business > Business > Advertising, marketing