100 Years on the Road - The Traveling Salesman in American Culture

Vividly illustrated, this lively book presents the first in-depth study of the traveling salesman, illuminating his role in American culture from 1830 to 1920. Drawing on letters, diaries, and autobiographies, as well as on literary works by Crane, Dreiser, Lewis, and Miller, Spears examines the impact of the commercial traveler both on the national market economy and on American imagination. Zusammenfassung Drawing on sources such as diaries, advice manuals and autobiographies, this work shows how travelling salesmen from the early-18th century to the 1920s shaped the customs of life on the road and helped to develop the modern consumer culture in the United States.

Product details

• Authors: Timothy B. Spears, Spears Timothy B.
• Publisher: Yale University Press Ltd
• Languages: English
• Product format: Paperback / Softback
• Released: 27.02.1997
• EAN: 9780300070668
• ISBN: 978-0-300-07066-8
• No. of pages: 320
• Subjects: Non-fiction book > Politics, society, business > Politics; Social sciences, law, business > Business > Individual industrial sectors, branches; USA, Cultural Studies, 20th Century, BUSINESS & ECONOMICS / Marketing / General, SOCIAL SCIENCE / Anthropology / Cultural & Social, BUSINESS & ECONOMICS / Sales & Selling / General, Social groups, c 1800 to c 1900, 19th century, c 1800 to c 1899, 20th century, c 1900 to c 1999, United States of America, USA, Sales & marketing, Sales and marketing, Social groups, communities and identities