Fr. 70.00

Strategic Management Awareness and Change

English · Paperback / Softback

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Description

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The tenth edition of Strategic Management: Awareness and Change provides students with a sound intellectual framework of the various models and theories of strategic management. Learners explore strategic concepts and strategy implementation to find out how organizations deal with continual transformation-from the rapid growth of the internet, disruptive business models such as the gig economy and online subscriptions and COVID-19-which highlight the need for strategic agility and resilience in all sectors. This title is available with MindTap, a flexible online learning solution that provides students with all the tools they need to succeed including an interactive eReader, engaging multimedia, practice questions, assessment materials, revision aids, and analytics to help you track their progress.

List of contents

Part I. Understanding strategy and strategic management
1. What is strategy and who is involved?
2. The business model and the revenue model
3. Strategic purpose

Part II. Analysis and positioning
4. The business environment and strategy
5. Resource-led strategy
6. The dynamics of competition

Part III. Strategy development
7. Introducing culture and values
8. Creating and formulating strategy: alternatives, evaluation
and choice
9. Strategic planning
10. Strategic leadership and intrapreneurship: towards
visionary leadership?

Part IV. Strategic growth issues
11. Strategic control and measuring success
12. Strategic growth: domestic and/or international?
13. Failure, consolidation and recovery strategies

Part V. Strategy implementation and strategic management
14. Strategy implementation and structure
15. Leading change
16. Managing strategy in the organization
17. The strategically resilient organization

Glossary
Credits
Index

About the author

John Thompson is Emeritus Professor of Entrepreneurship at the University of Huddersfield and a Visiting Professor of Social Entrepreneurship at Anglia Ruskin University. He has previously been a Visiting Professor in Australia, New Zealand and Finland. He is a member of the Executive Committee of The Case Centre and works with a number of other charities. His published work spans both strategy and entrepreneurship, and in 2009 he received the Queen’s Award for Enterprise Promotion.Jonathan M. Scott is Senior Lecturer in Innovation and Strategy at Waikato Management School, the University of Waikato, Tauranga, New Zealand. He has been a visiting Research Fellow at the University of Turku, Finland. His research interests include access to finance for SMEs, and he has published a number of articles in leading academic journals.Frank Martin was Senior Teaching Fellow in Entrepreneurship in Business and Organization at the University of Stirling.

Summary

The tenth edition of Strategic Management: Awareness and Change provides students with a sound intellectual framework of the various models and theories of strategic management. Learners explore strategic concepts and strategy implementation to find out how organizations deal with continual transformation—from the rapid growth of the internet, disruptive business models such as the gig economy and online subscriptions and COVID-19—which highlight the need for strategic agility and resilience in all sectors.
This title is available with MindTap, a flexible online learning solution that provides students with all the tools they need to succeed including an interactive eReader, engaging multimedia, practice questions, assessment materials, revision aids, and analytics to help you track their progress.

Product details

Authors Frank Martin, Jonathan Scott, John Thompson
Publisher Cengage Learning
 
Languages English
Product format Paperback / Softback
Released 14.12.2022
 
EAN 9781473786530
ISBN 978-1-4737-8653-0
Dimensions 195 mm x 28 mm x 260 mm
Weight 1330 g
Subjects Education and learning > Schoolbooks, general education schools
Humanities, art, music > Education > School education, didactics, methodology
Social sciences, law, business > Business > Management

BUSINESS & ECONOMICS / Management, Management & management techniques

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