Chinese TV in the Netflix Era

This book aims to provide an account of Chinese television, particularly online drama series, or webisodes, with an awareness of the existence and competition of Netflix.

List of contents

Introduction Xiaying Xu; Chapter 1. Webisode Distribution and Globalization Strategies of Video-Streaming Platforms: Taking iQIYI as an Example Zhixia Mo and Hui Liu; Chapter 2. The Production of High-Quality Homemade Short Dramas on Chinese Networks: The Example of iQIYI's Mist Theater Jia Xian and Qinqin Ren; Chapter 3. What Are They Bullet-Screening About? A Content Analysis of Bullet Screen Comments about Crime Crackdown (2021) Xiaying Xu and Qingyuan Zhao; Chapter 4. Content, Platforms and Distribution: Challenges and Prospect in the Field of Webisode Productions Wei Jiang and Pengcheng Zhou; Notes on Contributors; Index

About the author

Xiaying Xu received his Ph.D. in communication from the University of Macau in 2016.

Hui Liu is Professor of School of Media and Communication at Shenzhen University, visiting scholar in the Producer Program of School of Theatre Film and Television in University of California, Los Angeles (2015)

Summary

This book aims to provide an account of Chinese television, particularly online drama series, or webisodes, with an awareness of the existence and competition of Netflix.

Product details

• Authors: Xiaying XU, Xu Xiaying (Richard Hui Xu)
• Assisted by: Liu Hui (Editor), Hui Liu (Editor), Xu) (Editor), Xu Xiaying (Richard Xu) (Editor)
• Publisher: Anthem Press
• Languages: English
• Product format: Hardback
• Released: 01.06.2023
• EAN: 9781839987052
• ISBN: 978-1-83998-705-2
• No. of pages: 100
• Series: Anthem Series on Television Studies; Anthem Television Studies
• Subjects: Fiction > Narrative literature; SOCIAL SCIENCE / Popular Culture, DRAMA / Asian / General, Radio & television industry, Media studies: TV and society, Television technology, U.S. sitcom Friends; China Central Television, Performing arts genres: Drama