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The metaverse is here. Are you ready?In The Metaverse Handbook: Innovating for the Internet's Next Tectonic Shift, a duo of experienced tech and culture experts delivers a can't-miss guide to participating in the most promising new technology since the advent of the web. Through dozens of metaverse creator case studies and concise, actionable insights, you'll walk away from this book understanding how to explore and implement the latest metaverse tech emerging from blockchain, XR, and web3.In The Metaverse Handbook, you'll discover:* What the metaverse is, why you should care about it, and how to build your metaverse strategy* The history of the metaverse and primers on critical technologies driving the metaverse, including non-fungible tokens, XR, the blockchain, and web3* How to unearth unique metaverse opportunities in digital communities, commerce, and immersive experiencesAs the metaverse has rapidly become the technology platform and marketing buzzword of the future, this new reality for companies, creators, and consumers is not easily understood at the surface level. Those who aim to be at the forefront of this exciting new arena must first understand the foundations and central technologies of the metaverse.An essential resource for digital professionals, creators, and business leaders in the vanguard of the coming technology revolution, The Metaverse Handbook provides the go-to roadmap for your journey into the metaverse.
List of contents
About the Authors viAcknowledgments ixForeword xviiIntroduction xxiChapter 1 A Vision for the Metaverse in 2032 1Extended Reality Emerges 3Your Own Personalized Metaverse 4The Rise of Bots and Digital Humans 6The Ubiquitous Metaverse 9Chapter 2 What Is the Metaverse? 11From Snow Crash to Meta 13Defining the Metaverse 19The Metaverse Represents the Next Digital Shifts 21Changes to Digital Identity 23Changes to Digital Value 28Digital Respect and Signaling Identity 30Access to Exclusive Internet Experiences 31Crowdfunding 2.0 33Changes to Internet Immersion 36It Starts with Web3 Communities 39What's the Metaverse's Interface? 40Preparing for the Metaverse 41Chapter 3 Why You Should Care About the Metaverse Now 45The Well-Timed Interest Geek 47Interest Geeks of the Metaverse 50Interest Geeks Over Power Brokers 53Chapter 4 History of the Metaverse 57La Réalité Virtuelle 58The Early Internet 60Early Virtual Worlds 62Blockchain and Digital Assets 65The Modern Metaverse 68Chapter 5 The Metaverse Building Blocks 75The Main Metaverse Tools 78The Secondary Metaverse Tools 82Building Your First Metaverse Asset 85Chapter 6 Enter the Metaverse 87Sandbox Metaverses 92Decentraland 93The Sandbox 103Cryptovoxels 105Somnium Space 105Honorable Mentions 106Gaming Metaverses 108Miscellaneous Metaverses 114Digital Presence 114Phygital Commerce 115Readymade Metaverse Environments 116Social VR Worlds 117The Mass Migration to the Metaverse 118Chapter 7 Metaverse Assets 121What We Will Own in the Metaverse 125Avatars 126Accessories 129Objects 132Real Estate 134Metaverse Asset Management 136Chapter 8 Challenges of the Metaverse 139Interoperable Economies 140Interoperable Graphics and Hardware 145The Negative Narratives of the Metaverse 147Chapter 9 Your Metaverse Plan 151Designing Your Metaverse Plan 152For Brands and Corporations with IP 153For Entertainers 156For Metaverse Interest Geeks 157Further Reading at MetaverseQT.com 158Index 161
About the author
QUHARRISON TERRYis the bestselling author of The NFT Handbook, a detailed guide on how to create, sell, and buy non-fungible tokens without the need for a technical background. He is also a notable entrepreneur and growth marketer who has advised Mark Cuban and his portfolio of 200+ venture companies. In addition, QuHarrison is a 4x recipient of LinkedIn's Top Voices in Technology award.
SCOTT "DJ SKEE" KEENEY is an award-winning creator,producer, entrepreneur,media personality,investor, philanthropist, and futurist. As a driving force behind some of the most influential brands and artists over the past two decades, he is a pioneer in the metaverse operating multiple experiences as the founder of DXSH.mv Studios and also serves as the Chief Metaverse Officer at TSX Entertainment. Visit djskee.com for more information.
Summary
The metaverse is here. Are you ready?
In The Metaverse Handbook: Innovating for the Internet's Next Tectonic Shift, a duo of experienced tech and culture experts delivers a can't-miss guide to participating in the most promising new technology since the advent of the web. Through dozens of metaverse creator case studies and concise, actionable insights, you'll walk away from this book understanding how to explore and implement the latest metaverse tech emerging from blockchain, XR, and web3.
In The Metaverse Handbook, you'll discover:
* What the metaverse is, why you should care about it, and how to build your metaverse strategy
* The history of the metaverse and primers on critical technologies driving the metaverse, including non-fungible tokens, XR, the blockchain, and web3
* How to unearth unique metaverse opportunities in digital communities, commerce, and immersive experiences
As the metaverse has rapidly become the technology platform and marketing buzzword of the future, this new reality for companies, creators, and consumers is not easily understood at the surface level. Those who aim to be at the forefront of this exciting new arena must first understand the foundations and central technologies of the metaverse.
An essential resource for digital professionals, creators, and business leaders in the vanguard of the coming technology revolution, The Metaverse Handbook provides the go-to roadmap for your journey into the metaverse.
