Fr. 190.00

Reconceptualizing English for International Business Contexts - A BELF Approach and its Educational Implications

English · Hardback

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Description

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This book presents a critique of current English as a Business Lingua Franca (BELF) practices using research conducted in Bosnia and Herzegovina. The authors identify English communication behaviours that hinder or promote success in the workplace, and trace these back to curricula and teaching practices.


About the author










Elma Dedovic-Atilla is Assistant Professor and Head of the Department for Digital Communications and Public Relations, International Burch University, Bosnia and Herzegovina. Her research interests include English communication skills, English as a business lingua franca (BELF), the EFL/ELF dichotomy, English in use and English Language Teaching.


Summary

This book presents a critique of current English as a Business Lingua Franca (BELF) practices using research conducted in Bosnia and Herzegovina. The authors identify English communication behaviours that hinder or promote success in the workplace, and trace these back to curricula and teaching practices.

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