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This 7 day journal is designed to encourage you to practice especially meaningful, time efficient journaling by spending just 20 minutes each day with words of inspiration and journal writing prompts.
About the author
Karen is a leading coloring book artist who seeks inspiration in everyday objects and adventure in everyday life. In her free time, she enjoys gardening, yoga, acrobatics, rock climbing, roller skating, and snuggling with her dog Dottie. Karen developed a deep passion for making art with mixed media at a young age and has been pursuing her dream to create and design ever since. In her life’s story, art has rewritten the script. She invites you to take a journey through her imaginative worlds. Find her on Instagram @KarenSueStudios.
Nico is a New Yorker at heart, but his dreams of traveling the world led him to live abroad for nearly ten years. He loves to get lost in a book and occasionally write his own. He believes everyone has a story to tell, and loves exploring what makes each and every one of us so unique. In his free time, he tends to dive way too deep into his current obsession. Find him on Instagram @NicoMarceca.
Summary
This 7 day journal is designed to encourage you to practice especially meaningful, time efficient journaling by spending just 20 minutes each day with words of inspiration and journal writing prompts.
Foreword
Marketing Plan
Collaborate with Influencers
The One Week Journal will sell well through recommendations on Instagram and
Facebook networks, therefore the authors will work with influencers on Instagram to promote during the
launch. Some of these Instagram influencers in the authors' immediate network include:
- @erinoutdoors (172K followers)
- @yeahapril (89K followers)
- @themilsedition (105k followers)
- @moderntarzan (324k followers)
- @jamestollefson (35K followers)
Coloring Groups and Social Media
As
The One Week Journal is both a coloring book and a journal, the authors plan to use their Facebook channels of online coloring groups. Users are incredibly active in these groups, with hundreds of posts per day. They love to share their art and discover new products. They will utilize giveaway contests to drive buzz and incentivize potential customers: Some example groups on Facebook:
- Group: Coloring Books for Adults (45K members)
- Group: Adult Coloring Worldwide (31K members)
Nico's social channels
- 206K followers on Instagram @mexicotravel
- 38.9K followers on Facebook RedZebraBar
- 21.8K followers on Facebook SeeMexico
- 18K followers on Instagram @seemexicotravel
Alumni Groups
Both authors belong to very active alumni communities in business and arts, and will look to be featured in their monthly newsletter upon publication of The One Week Journal. There will also be speaking opportunities with current classes in the business schools, as it is very common to have alumni address current classes sharing knowledge and experience in their profession or entrepreneurial pursuits.
Karen is an alumni of McCombs, a business school with 12,000+ yearly students
Nico is an alumni of Purchase College, a school focused on the arts with 4,000+ yearly students,
as well as IMD Switzerland, a business school focused on executive education with thousands of
engaged alumni.
