Cross-Cultural Consumption - Global Markets, Local Realities

What does an American refrigerator mean in the Solomon Islands?
Cross-Cultural Consumption is a fascinating guide to the cultural implications of the globalization of a consumer society.

List of contents

List of figures, Notes on contributors, Acknowledgements, INTRODUCTION: COMMODITIES AND CULTURAL BORDERS, Part I The mirror of consumption, Part II Consuming the ‘other’, Part III Consumption and identity, Bibliography, Index

About the author

David Howes

Summary

What does an American refrigerator mean in the Solomon Islands?Cross-Cultural Consumption is a fascinating guide to the cultural implications of the globalization of a consumer society.

Product details

• Assisted by: David Howes (Editor), Howes David (Editor)
• Publisher: Taylor and Francis
• Languages: English
• Product format: Hardback
• Released: 07.11.1996
• EAN: 9780415138888
• ISBN: 978-0-415-13888-8
• No. of pages: 224
• Weight: 580 g
• Subjects: Social sciences, law, business > Business > Economics; Sociology, SOCIAL SCIENCE / Sociology / General, Society & culture: general, Society and culture: general