Fr. 47.90

Everyday Communication Strategies - Manage Common Issues to Prevent a Crisis and Protect Your Brand

English · Paperback / Softback

Shipping usually within 1 to 3 weeks (not available at short notice)

Description

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Respond effectively to day-to-day problems, challenges and incidents to prevent them from developing into a crisis and disrupting your business with this best-practice communications roadmap.

List of contents










Chapter - 01: What is issues management?; Chapter - 02: Creating the structure for issues response; Chapter - 03: Ethics, principles and reputation; Chapter - 04: Finding the right words; Chapter - 05: Working with the media; Chapter - 06: Managing social media; Chapter - 07: Effective decision making under pressure; Chapter - 08: Learning from issues and incidents; Chapter - 09: Incident scenarios to consider; Chapter - 10: Bringing things together and what to take away

About the author

Amanda Coleman, based in Manchester, UK, is a crisis communication consultant and Director and founder of crisis communication consultancy Amanda Coleman Communication Ltd. With over 20 years experience in emergency services communication, she is a fellow of both the Chartered Institute of Public Relations (CIPR) and The Public Relations and Communications Association (PRCA). She is an advisor for the Resilience Advisors Network, a Senior Associate of the Centre for Crisis and Risk Communication and the Chair of the UK's Emergency Planning Society Communication Professional Working Group. She is the author of Everyday Communication Strategies, published by Kogan Page

Summary

Respond effectively to day-to-day problems, challenges and incidents to prevent them from developing into a crisis and disrupting your business with this best-practice communications roadmap.

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