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Recent scandals in the business world show that companies are not living the values officially communicated. Ericson illustrates how practitioners can employ moral values, giving the example of coffee production, from-bean-to-cup. This refreshing book will be of interest and use to strategy researchers, business leaders and sustainability directors.
List of contents
1. Travelling a world of strategy practicing; 2. Strategy-as-practice research without a concern for morality; 3. Under the old cosmology; 4. The Löfbergs Group: a predefined coffee context; 5. 'Our good will': an emerging context; 6. A temporal-relational conceptualization.
About the author
Mona Margareta Ericson is Professor of Strategy and Organization at Jönköping International Business School, and is affiliated with CeFEO, the Centre for Family Enterprise and Ownership. She has many years of experience from teaching courses in strategic change, organization, and advanced research methods in business administration and from involvement in academic managerial activities. Her research interests include process thinking in strategy and identity, and philosophy of science.
Summary
Recent scandals in the business world show that companies are not living the values officially communicated. Ericson illustrates how practitioners can employ moral values, giving the example of coffee production, from-bean-to-cup. This refreshing book will be of interest and use to strategy researchers, business leaders and sustainability directors.
Foreword
Amidst concerns about unethical practice in the business world, this book focuses on moral human agency in 'strategy as practice'.
