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The employee engagement advice book yoüve been Googling for. Like having coffee with an expert, this book shares irreverent tips and secrets from popular authors and workplace culture experts Maddie Grant and Jamie Notter on how better inspire your team. This book is like a high energy masterclass and brainstorming session all in one ¿ with actionable tips to transform your approach to engaging employees within hours.
About the author
Maddie Grant, CAE is an expert digital strategist who has helped hundreds of organizations engage with their customer base and build capacity for using social media and online communities to achieve business results. In addition to her work through her consulting firm Culture That Works, Maddie is Editor of SocialFish, one of the most visited and respected blogs written for nonprofit and association executives. She is an accomplished speaker and author and has written several books, including the 2012 hardcover, co-authored with Jamie Notter, titled Humanize: How People-Centric Organizations Succeed in a Social World, and When Millennials Take Over: Preparing for the Ridiculously Optimistic Future of Business.
Summary
Unlock the True Potential of Your Workforce
If you want your organization to start meeting and exceeding the expectations you have for it, then you need to address the problem of your disengaged workforce. The challenge, however, is that the business world has misunderstood the concept of employee engagement, thus our efforts have been failing—despite years of effort and billions of dollars spent.
In this refreshing new book, future-of-work experts Maddie Grant and Jamie Notter reveal a new path for tapping into the power of your people in ways that produce tangible, measurable results. Part of the Non-Obvious Guide series published by IdeaPress, this book will teach you:
- How to define employee engagement in a way that connects directly to what makes both your organization and your employees more successful.
- Why engagement surveys are so flawed and how to dig into your culture to go beyond “symptom” metrics.
- When to let those Millennials (and others for that matter) hop to a new job after two years, and when to fight hard to keep them.
- Why culture is more important than engagement and what the relationship is between the two.
- Real, proven, and actionable advice on how to actually improve engagement.
- How to drive engagement even if you’re not “in charge of” engagement at your company.
Foreword
: The “irreverent” guidebook series the business world badly needs.
You are not a “dummy” or an “idiot.” Our marketing will actively unabashedly poke fun at these well-known brands and position our series as written for “the SMART time-starved doer.”
A more modern, irreverent, down to earth and readable replacement for the HBR guides.
This series is like having coffee with an expert. Get your biggest questions answered with brutal honesty, no BS and expertise based on real experience – not academic theories.
