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This book examines how beer reflects the structure of society's collective values, economic structures, and structural inequity. The authors explore the organization of our social world through looking at beer as a marker of identity, an object of connoisseurship, and a livelihood for those who produce and distribute it.
List of contents
Table of Contents
Acknowledgments
Introduction: Exploring the Social World Through Beer
Chapter 1. Beer Psychology is Totally a Thing
Chapter 2. Who Drinks Beer-and Why
Chapter 3. The Social Organization of Beer: The Way Things Are Now
Chapter 4. The Business of Beer
Chapter 5. How Laws and Regulation are Everything
Chapter 6. Brewing Cultures
Conclusion: Towards a Deeper Appreciation of Beer and Society
Epilogue
About the author
Eli Revelle Yano Wilson is associate professor of sociology at the University of New Mexico. He is also a Certified Cicerone® who formerly worked in the beer industry in Los Angeles. Asa B. Stone is affiliate assistant professor of geography and environmental studies at the University of New Mexico and an Advanced Cicerone® who leads educational workshops on beer and social justice around the world.Lynn De Jonghe is a member of the Philosophy of Education Society and The Center for Process Studies.
Summary
This book examines how beer reflects the structure of society's collective values, economic structures, and structural inequity. The authors explore the organization of our social world through looking at beer as a marker of identity, an object of connoisseurship, and a livelihood for those who produce and distribute it.