Retail In A New World

Retail In A New World: Recovering From The Pandemic That Changed The World provides an assessment of the issues and opportunities for retailers that emerged during the Covid-19 pandemic, proposing tools and frameworks that serve as basis to survive the pandemic and thrive in a post-pandemic scenario.

About the author

Eleonora Pantano is Senior Lecturer (Associate Professor) in Marketing at University of Bristol, UK.
Kim Willems is Associate Professor in Marketing at the Vrije Universiteit Brussel, Belgium.

Product details

• Authors: Eleonora Pantano, Eleonora (University of Bristol Pantano, Kim Willems, Kim (Vrije Universiteit Brussel Willems
• Publisher: Emerald Publishing Limited
• Languages: English
• Product format: Hardback
• Released: 31.01.2022
• EAN: 9781801178471
• ISBN: 978-1-80117-847-1
• No. of pages: 152
• Dimensions: 157 mm x 235 mm x 13 mm
• Weight: 381 g
• Series: Emerald Points
• Subject: Social sciences, law, business > Business > Advertising, marketing