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When faced with complex problems, we have all become accustomed to looking to our leaders to set out a plan of action, to blaze a path to success. In this groundbreaking work, Tim Harford shows us a new and inspiring approach to solving the most pressing problems in our lives. Harford argues that today's challenges simply cannot be tackled with ready-made solutions and expert opinions; the world has become far too unpredictable and profoundly complex. Instead, we must adapt. Deftly weaving together psychology, evolutionary biology, anthropology, physics, and economics, along with compelling stories of hard-won lessons learned in the field, Harford makes a passionate case for the importance of adaptive trial-and-error in tackling issues such as climate change, poverty, and the financial crisis.
About the author
Tim Harford is an award-winning columnist, broadcaster, and economist. He is the author of
Messy,
Fifty Inventions That Shaped the Modern Economy, and the million-selling
The Undercover Economist, and is the host of the
Cautionary Tales podcast. He is an honorary fellow of the Royal Statistical Society, and in 2019 he was awarded an OBE for services to improving economic understanding.