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The aim of this book is to take a look-in terms of communication-at the pandemic year, in which the normal flow of life was changed to abnormal throughout the world. An analysis has been made from different perspectives on public relations, advertising, cinema, mass media, and even interpersonal communication etc. We also examined the digital innovations that the Covid-19 pandemic brought to our lives and the changing behavior-attitudes associated with the pandemic.
This book aims to provide a picture of what happened in Turkey in terms of communication in the general panorama. It contains important information for communication academics, students, and anyone who is curious about what happened during the pandemic period in the coming years. We hope this book will contribute to the readership.
List of contents
Kamil Ahat/Muammer Zerenler/Zeynep Ergen Isiklar: The Determinants of Remote Working Performance during the Covid-19 - Murat Toksari: The Impact of the Covid 19 Pandemic Process on the Purchasing Behavior of Consumers - Mustafa Narci/Nebiye Konuk Demir: Contagious Diseases and Social Structure: Turkey during the Covid-19 Pandemic - Nevin Arvas: A View Baudrillard's Hyper-Reality on Covid-19 Tweets - Ömer Aydinlioglu/Amine Feyzanur Aydar: The Brand Heroes of Turkey in the Covid-19 Pandemic Process - Sefer Darici/Seval Çetinkaya: Futurism and Future Scenarios from a Public Relations Perspective- Simge Aksu: Dissenting Discourse Against the Global Pandemic Discourse: A Study of the Audience of " Every Angle" Television Program - Sükrü Arslan: Nudge Interventions Used in Health Communication during the Covid-19 Pandemic: An Analysis on Public Service Announcement Videos Published by the Ministry of Health of the Republic of Turkey - Associate Prof. Zekiye Tamer Gencer: An Analysis of Covid-19 Pandemic Process in the Context of Digitalization of Mass Communication
About the author
Zekiye Tamer Gencer gained her master¿s degree and doctorate degree from Selçuk University. In 2010, she was appointed as a lecturer at Cumhuriyet University, Vocational School of Divrig¿i Nuri Demirag¿, and later as an assistant professor at the same university in the Department of Public Relations and Publicity, Faculty of Communication in 2013. She is still working in the same department as associate professor.
Her main fields of study are communication, social media, research methods, and public relations. She has published various articles, notifications, and sections in international and national magazines.
