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Cheer: A Liquid Gold Holiday Drinking Guide is the quintessential drinking guide for the biggest entertainment seasons of the year. Enjoy 125+ beginner-friendly recipes for cocktails inspired by Halloween, Dia De Los Muertos, Thanksgiving, Christmas, New Year's, Dry January, and more.
About the author
Mike Wolf is a writer, bar manager, vermouth maker, broadcaster, gardener, husband, and father living in Nashville, Tennessee. He opened and established the bar program at Husk in Nashville, spending five years developing a hyper-seasonal and regional approach to cocktails, commemorated in his first book,
Garden to Glass: Grow Your Drinks from the Ground Up, hailed by
Paste magazine
as the “best food or drink book of 2019.” He opened the tropical drinks and robot tiki haven Chopper in East Nashville in summer 2019. His second book,
Barantined, a culmination of recipes and stories from bartenders around the country dealing with a global pandemic, came out in spring 2021. He co-hosts the podcast,
Liquid Gold, which is the partial namesake of this book, along with co-contributors and Booze News anchor Kenneth Dedmon and Cocktail Correspondent Jessica Backhus. Wolf has been making vermouth with Love and Exile Wines in Nashville and is currently the bar manager at Sean Brock’s new flagship restaurant, Audrey.
Summary
Cheer: A Liquid Gold Holiday Drinking Guide is the quintessential drinking guide for the biggest entertainment seasons of the year. Enjoy 125+ beginner-friendly recipes for cocktails inspired by Halloween, Dia De Los Muertos, Thanksgiving, Christmas, New Year's, Dry January, and more.
Foreword
- Social media campaign through influencer outreach and giveaways
- Targeted publicity outreach to local and national media for food, drink, and holiday gift guides
- Author appearances at virtual and in person bookstore events
- Online advertising
- Promotion on Turner Publishing Company’s newsletter and website
