Read more
A must-read for aspiring startup founders and current entrepreneurs, especially those who may think they don't fit the mold of a Silicon Valley founder, this groundbreaking guide by the founder and CEO of Seeker Health systematically dismantles the current startup culture and offers a new way of building companies that can make a definitive and profound impact.
About the author
Sandra Shpilberg is the founder and CEO of Seeker Health, a leading digital patient-finding platform. Prior to this successful entrepreneurial pursuit, Shpilberg held executive roles at biopharmaceutical companies. She has an MBA in marketing and entrepreneurial management from Wharton School at the University of Pennsylvania. Shpilberg writes for the
Huffington Post, and her academic work has been published in
American Economist and
Lancet. In addition, Sandra served as editor for
Here My Home Once Stood: A Holocaust Memoir by Moyshe Rekhtman. Her writing has also been featured in Arianna Huffington's
The Sleep Revolution. As an angel investor and startup advisor, Shpilberg invests funds and time to develop the next set of impactful businesses. She lives with her husband, son, daughter, and shelter dog in Palo Alto, California.
Summary
A must-read for aspiring startup founders and current entrepreneurs, especially those who may think they don't fit the mold of a Silicon Valley founder, this groundbreaking guide by the founder and CEO of Seeker Health systematically dismantles the current startup culture and offers a new way of building companies that can make a definitive and profound impact.
Foreword
Publisher Marketing
Prepublication buzz campaign
Digital galley distribution on Edelweiss and NetGalley
Trade advertising
Target outreach to blogs and websites
Social media influencer campaign
Targeted online advertising
Listing and pricing promotions run through GFB’s Aerio store
Social media posts to support pre-order, book launch, and book reviews
Additional text
“Sandra Shpilberg is a unicorn and this book is one, too. Simultaneously profound and practical, replete with the soundest advice and great storytelling while being tender toward the reader’s soul, this is a game-changing must-read for anyone who dreams of creating a business—and in particular for those who don’t fit the mold. Go Sandra Shpilberg, go!”—Julie Lythcott-Haims, author of the New York Times bestseller How to Raise an Adult and Real American: A Memoir
"Perfectionism and fear can be big internal stumbling blocks for entrepreneurs, especially women and minorities. New Startup Mindset offers insights that can transform your journey and enable you to build a successful company on your terms. A must-read for anyone who wishes to lead the creation of a company."—Sally Helgesen, author of How Women Rise and The Female Vision
“Sandra Shpilberg’s phenomenal book, which showcases her literary talent and entrepreneurial skills, will change the minds of aspiring entrepreneurs . . . for the better.”—Michael Szenberg, editor in chief emeritus, American Economist; distinguished professor of economics, Touro College and University System
“Sandra Shpilberg’s book is a must-read for all founders or anyone contemplating starting a business. She graciously provides an insider’s guide on how to overcome a wide array of challenges that founders face. This is a gem of a resource for any type of entrepreneur.”—Mona Bijoor, founder of JOOR, partner of Kings Circle Capital, author of Startups and Downs: The Secrets of Resilient Entrepreneurs
“If you’re thinking about starting a business, New Startup Mindset is THE book to read. Sandra’s story offers lots of practical wisdom and inspiring examples delivered with even more heart. It’s the book I was looking for during my early days of running CD Baby—this new way of thinking would have had me jumping out of my seat in excitement.”—Derek Sivers, founder of CD Baby and author of Anything You Want
“New Startup Mindset can dramatically change your approach to starting the life you want. No matter what stage of your life, this book will teach you how to value and honor yourself, how to overcome obstacles, how to continue the momentum, and how to (maybe for the last time) START your next chapter.” —Shayla McMurray, So Fine Print
"For anyone who may think they don’t fit the mold of a typical Silicon Valley founder, this book will provide you with practical wisdom and sound advice. It is an insider’s guide to a game-changing new method.” —BookThinkHers
