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Stop thinking about efficiency and start thinking about sufficiency
Alter is a master of the carbon drawdown roadmap.
— Chuck Wolfe, author, Sustaining a City's Culture and Character
A fabulously entertaining guide to where all those emissions lurk.
— Kate Power, development director, Hot or Cool Institute
How do we live rich, abundant lives while also keeping global heating below 1.5 degrees? We slash our average carbon footprint by 80% to 2.5 tonnes per year. By embracing sufficiency over efficiency, we can do it in less than a decade.
Join Lloyd Alter as he reveals the carbon cost of everything we do, identifying where we can make big reductions, while not sweating the small stuff. Coverage includes:
- What it looks like to live a rich and truly green life
- From take-out food, to bikes and cars, to your internet usage – finding the big wins, ignoring the trivial, and spotting marketing ploys
- The invisible embodied carbon baked into everything we own and why electric cars aren't the answer
- The roles of individuals versus governments and corporations.
Grounded in meticulous research and yet accessible to all,
Living the 1.5 Degree Lifestyle is a journey toward a life of quality over quantity, and sufficiency over efficiency, as we race to save our only home from catastrophic heating.
For all who've been preaching climate action, or skirting it, read this and own up to all the ways you could try harder, and then get louder about sharing the overall life benefits you gain.
— Andrea Learned, climate leadership strategist, founder, #Bikes4Climate
Tells us exactly what we as citizens of the world must do in our everyday lives to reduce our greenhouse gas emissions before it's too late.
— F. Kaid Benfield, Senior Counsel, PlaceMakers LLC
LLOYD ALTER is a writer, public speaker, sustainable design instructor, and former architect, builder, and developer. He has written over 14,000 articles for Treehugger.com and lives in Toronto, Canada.
List of contents
Acknowledgments
The 1.5-Degree Lifestyle: Introduction
1. What's the 1.5-Degree Lifestyle?
2. Equity, Fairness, and the 2.5-Tonne Budget
3. Why Individual Actions Matter
4. Energy, Efficiency, and Sufficiency
5. What We Eat
6. How We Live
7. How We Move
8. Why We Buy
9. Conclusion: In Pursuit of Sufficiency
Notes
Index
About the Author
About New Society Publishers
About the author
Lloyd Alter is writer, public speaker, sustainable design instructor, and former architect, builder, and developer. He has published over 14,000 articles on Treehugger. He lives in Toronto, Ontario.
Summary
Living the 1.5 Degree Lifestyle reveals the carbon cost of everything we do and shows how to slash your own carbon footprint by 80% to 2.5 tonnes per year by choosing a life of quality over quantity, and sufficiency over efficiency, as we race to save our only home from catastrophic heating.
Foreword
- Co-op available
- Galleys available to sales reps, trade publications, and long-lead media
- Digital galleys on Edelweiss
- National advertising
- Google, Facebook, Amazon, Green Lifestyle, Harrowsmith
- National print campaign
- Sierra, Green America, Yes!, Mother Jones, Grist, Treehugger, Medium, The Guardian, Green LIfestyle, Bloomberg Green
- Online/social media campaign
- A+ page on Amazon
- Livestream event and giveaway with author
- Promotion via author's networks including Twitter, Treehugger
- Outreach to organizations and groups like 350.0rg, Resilience.org, Global Footprint Network
- Promotion on New Society Publishers social media platforms including Facebook, Twitter, LinkedIn, our blog, Pinterest, Instagram, in-house newsletter, and YouTube
- General eBook marketing plans
- eBook will be available at the same time as print publication to maximize sales
- eBook ISBN will be included on all press materials, author and publisher websites, and whenever print ISBN is listed
- Publisher and author will be promoting both e and p through social media
- Excerpts in
- Yes!, Sierra, Green America, Treehugger, Medium, Corporate Knights, Resurgence & Ecologist, Pure Green
- Promotion through the author's website:www.1pt5degree.ca
