Read more
List of contents
Part 1: WHAT BECOMING RHETORICAL" MEANS.
Introduction. What It Means to Become Rhetorical.
What Is Rhetorical Training? MindTap? Tiny Lecture Video 1: Rhetoric Is a Muscle. Why Rhetorical Analysis Is Important. Why Rhetorical Production Is Important. What It Really Means to Become Rhetorical: Transfer of Skills.
1. The Basic Rhetorical Situation.
The Communicator(s): How Do They Convince Us of Their Relevance? Message: What Is the Communication About? Audience: Who Is the Communication For? MindTap? How to Video 1: Analyzing Audiences. For Reflection: Transferable Skills and Concepts.
2. The Expanded Rhetorical Situation.
Exigence: What Invites You to Communicate? MindTap? Tiny Lecture Video 2: What Is Exigence? Purpose: What Does This Communication Want? Modality, The Means of Communication (Modality, Medium, Genre, Circulation): How Does Communication Physically Happen? MindTap? Tiny Lecture Video 3: Thinking About the Means of Communication.
Assignment: Compare Compositions That Have Similar Purposes but Different Formats. For Reflection: Transferable Skills and Concepts.
Part 2: RHETORICAL ANALYSIS.
3. Analyzing Textual Rhetoric.
Thinking Rhetorical About Reading Texts. Writing Summaries. Researching the Rhetorical Situation of a Text. Doing a Rhetorical Analysis of a Written Text. For Reflection: Transferable Skills and Concepts.
4. Analyzing Visual Rhetoric.
Thinking Rhetorically about Stand-Alone Images. Thinking Rhetorically about the Placement, Circulation, and Distribution of Images. The Rhetorical Work of Images in Texts. For Reflection: Transferable Skills and Concepts.
5. Analyzing Multimodal Rhetoric.
Thinking Rhetorically About How Modalities Interact. Applying Multimodal Analysis to Video. Applying Multimodal Analysis to Websites and Apps. For Reflection: Transferable Skills and Concepts.
Part 3: RHETORICAL PRODUCTION.
6. The Invitation to Rhetoric: Defining Rhetorical Problems.
Event-Based Problems. Everyday Problems. Tasks for Defining a Rhetorical Problem. Articulating Rhetorical Problems through Writing: The Rhetorical Problem Statement. Addressing a Rhetorical Problem: Public Awareness Campaigns. For Reflection: Transferable Skills and Concepts.
7. Responding to Rhetorical Problems with Arguments.
Arguments as Inquiry, Not Fights. Inhabiting an Idea: Arguments as Response. Written Arguments. Visual Arguments. Multimodal Arguments. For Reflection: Transferable Skills and Concepts.
8. Explaining Concepts, Events, and Ideas.
The Booming Business of Explanations. Explaining as a Rhetorical Activity. The Elements of Explanations. Assignments: Composing Explanations. For Reflection: Transferable Skills and Concepts.
9. Defining.
Definitions within Communities. Making Arguments of Definition. Formulating Definition Arguments. Assignments: Composing Definitions. For Reflection: Transferable Skills and Concepts.
10. Evaluating.
Everyday Evaluations. Establishing and Ranking Criteria: The Heart of an Evaluation. Using Evidence in Evaluation Arguments to Draw Conclusions. Evaluating Consumer Products. Composing Multimodal Consumer Reviews. Evaluating a Person's Accomplishments. Evaluating Policies. For Reflection: Transferable Skills and Concepts.
11. Proposing.
The Gold Standard of Persuasion: Action. Components of Proposal Arguments. Persuasively Describing a Problem or Need. Making a Compelling Proposal Claim. Providing Support for Your Proposal. Acknowledging Potential Problems with Your Proposal. Showing That Your Proposal Will Fix the Problem. For Reflection: Transferable Skills and Concepts.
Part 4: TOOLS FOR COMPOSING.
12. Research: Composing with Multiple Sources.
The Recursive Steps of the Research Process. Incorporating Sources into Your Compositions. For Reflection: Transferable Skills and Concepts.
13. Creating Written Compositions."
About the author
Jodie Nicotra earned her Ph.D. in English from Penn State University in 2005. From 2005-2021, she taught writing and rhetoric courses at the University of Idaho, where she also served as director of the composition program and department chair before leaving to pursue a career in writing. She now works on multiple writing projects while also serving as a consultant for various clients. Nicotra lives in Moscow, Idaho, with her husband, daughter, two orange tabbies and seven obnoxious chickens.
