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Informationen zum Autor Leslie Davis Burns is President and Founder of Responsible Global Fashion LLC and Professor Emerita of Apparel Design and Merchandising at Oregon State University. A scholar and educator around topics related to the international apparel industries, consumer behavior, and corporate social responsibility, Leslie is author of Sustainability and Social Change in Fashion (2019, Fairchild Books), Stories of Fashion, Textiles and Place (Bloomsbury Visual Arts, 2021) co-author of The Business of Fashion (6th edition, 2020, Fairchild Books) and editor of Fashion Business Cases (2020, Fairchild Books). She is also the Emeritus Editor-in-Chief of the Bloomsbury Fashion Business Cases online resource. Klappentext Fashion Business Cases: A Student Guide to Learning with Case Studies allows students to apply what they are learning in the classroom to real-life situations in the global fashion industry. Adapted from the Bloomsbury Fashion Business Cases (BFBC) online resource, this text will aid instructors in providing high-quality examples from scholars around the world. A mix of introductory, intermediate, and advanced cases ensure that students of all levels can develop the business, communication, and problem-solving skills required of fashion industry professionals. Topics range from corporate social responsibility and sustainable fashion to transparent brand communication and cultural sensitivity. This book is designed to foster critical and ethical thinking as students enter the fashion industry. Key Features:- 40 cases studies, of introductory, intermediate, and advanced level - Learning Objectives and Business Questions included with each case - Two introductory chapters teaching students how to use case studies effectively Vorwort High-quality case studies bring real-life situations and dilemmas in the fashion industry to life for students. Zusammenfassung Fashion Business Cases: A Student Guide to Learning with Case Studies allows students to apply what they are learning in the classroom to real-life situations in the global fashion industry. Adapted from the Bloomsbury Fashion Business Cases (BFBC) online resource, this text will aid instructors in providing high-quality examples from scholars around the world. A mix of introductory, intermediate, and advanced cases ensure that students of all levels can develop the business, communication, and problem-solving skills required of fashion industry professionals. Topics range from corporate social responsibility and sustainable fashion to transparent brand communication and cultural sensitivity. This book is designed to foster critical and ethical thinking as students enter the fashion industry. Key Features:- 40 cases studies, of introductory, intermediate, and advanced level - Learning Objectives and Business Questions included with each case - Two introductory chapters teaching students how to use case studies effectively Inhaltsverzeichnis Preface and Acknowledgments Bloomsbury Fashion Business Cases Editorial Board List of Contributors Part 1. Learning Through the Case Study Method Chapter 1: The Case Study Method of LearningChapter 2: Presenting Fashion Business Cases Part 2. Fashion Business Case Studies on Textiles, Design, Product Development, and Sustainability Introduction to Fashion Business Case Studies on Textiles, Design, Product Development, and Sustainability Introductory CasesChapter 3: FABSCRAP: Building Stakeholder Awareness for Reducing Fashion Industry Waste by Margaret Bishop (Field case) Chapter 4: Lenzing Group and Eileen Fisher by Leslie Davis Burns (Public case)Chapter 5: Natural or Synthetic Dyes? The Preservation of Indigenous Textile Dyeing Techniques by Luis Quijano and Matalie Howard (Public case) Intermediate CasesChapter 6: Sewing for the Soil: A Social Enterprise by Yoon-Jung L...
