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Women Entrepreneurship is a growing field around the world, it is on the agenda of most international development agencies and multilateral organisations and focus of many foundations and civil society organisations. Entrepreneurs simply start business with their interest and don't take any entrepreneurship development programmer for that area and work with no collaboration communication network from the supporting institutions. It aims to review the situation pertaining to women entrepreneurs in the country identifying the constraints they face and the prospectus for further expansion of this import sector, considering the non trival role which women entrepreneurs economy. In this book it is discussed the profile of Women entrepreneurs and also focused on innovations in Women run Micro Small Medium Enterprises, to trace and analyse different acceptance of innovations in women run Micro Small and Medium Enterprises, and identify the drivers which make them to innovate and hampering factors which don't make them to innovate.
About the author
Dr. V Gowri Lakshmi, working as Assistant Professor in Finance Department at GITAM (Deemed to be University), Visakhpatnam, Andhra Pradesh, India having 19 years experience of teaching and research.
