Technically Food - The Business of Plant-based Meat & the Battle to Control What We Eat

The full inside story of the technology paradigm shift transforming the food we eat and who is making it Ultra-processed and secretly produced foods are roaring back into vogue, cheered by consumers and investors because they are plant-based-often vegan-and help address societal issues. And as our food system leaps ahead to a sterilized lab of the future, we think we know more about our food than we ever did, but because so much is happening so rapidly, we actually know less. In Technically Food , investigative reporter Larissa ZimberofiEuro pokes holes in the marketing mania behind today''s changing food landscape and clearly shows the trade-ofiEuros of replacing real food with technology-driven approximations with news-breaking revelations.

Product details

• Authors: Larissa Zimberoff
• Publisher: Abrams
• Languages: English
• Product format: Hardback
• Released: 31.01.2021
• EAN: 9781419747090
• ISBN: 978-1-4197-4709-0
• No. of pages: 288
• Dimensions: 157 mm x 235 mm x 22 mm
• Subjects: Guides > Health > Diet; Social sciences, law, business > Business > Individual industrial sectors, branches; BUSINESS & ECONOMICS / Entrepreneurship, TECHNOLOGY & ENGINEERING / Agriculture / General