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Seize and expand the competitive edge with a smart, well-managed culture "renovation"
Most business leaders understand the power of a dynamic, positive culture-but almost every effort to change culture fails. Why? The approach is often all wrong. Rather than attempt to "transform" a new culture from the ground up, leaders need to instead spearhead a culture renovation. It's all about keeping what works, changing what needs to be changed, and ensuring proper care and maintenance-much like refurbishing and living in a beautiful historic home and improving its overall value.
In Culture Renovation, the head of the world's leading HR research firm-the Institute for Corporate Productivity (i4cp)-Kevin Oakes provides tangible, tactical insights drawn from a robust data set and informed by CEOs and HR leaders at many of the world's top companies. You'll find everything you need to rebuild your corporate culture with care and expertise, including:
- Three phases and detailed action steps for architecting the change you want to see
- Practical insights and examples from T-Mobile, Microsoft, 3M, and other top companies
- The traits of a healthy corporate culture
- Proven talent practices to maintain your new culture for long-term success
Oakes identifies 18 proven leadership actions for turning any culture into an agile, resilient, and innovative high-performance organization. You'll learn how to best understand the culture in place today and set a new cultural path for decades to come; develop a co-creation mindset; identify influencers and blockers; ferret out skeptics and non-believers; measure, monitor, and report progress; and implement "next practices" in talent strategies to sustain the renovation.
Culture Renovation delivers everything you need to plan, build, and maintain a corporate culture that drives profits, growth, and business sustainability now and well into the future.
List of contents
Foreword by Tom Rath
Acknowledgments
Introduction Renovation Versus Transformation
Chapter 1 Does Culture Predict Performance?
Chapter 2 The Rise of the Unicorns
Chapter 3 Culture Renovation Needs to Start at the Top
A Blueprint to Renovate Culture
Phase One: Plan
Chapter 4 Step #1: Develop and Deploy a
Comprehensive Listening Strategy
Chapter 5 Step #2: Figure Out What to Keep
Chapter 6 Step #3: Set Your Cultural Path
Chapter 7 Step #4: Define the Desired Behaviors
Chapter 8 Step #5: Identify Influencers, Energizers,
and Blockers
Chapter 9 Step #6: Determine How Progress Will
Be Measured, Monitored, and Reported
Phase Two: Build
Chapter 10 Step #7: Clearly Communicate That
Change Is Coming
Chapter 11 Step #8: Ferret Out Skeptics and
Nonbelievers Early
Chapter 12 Step #9: Paint a Vision for the Future
Chapter 13 Step #10: Consciously Collaborate
Chapter 14 Step #11: Establish a Co-creation Mindset
Chapter 15 Step #12: Provide Training on the
Desired Behaviors
Phase Three: Maintain
Chapter 16 Step #13: Make Onboarding About
Relationships Versus Red Tape
Chapter 17 Step #14: Promote Those Who Best
Represent the New
Chapter 18 Step #15: Change Performance
Management Practices
Chapter 19 Step #16: Leverage Employee Affinity Groups
Chapter 20 Step #17: Increase the Focus on Talent Mobility
Chapter 21 Step #18: Don't Underestimate the Value
of External Sentiment
Epilogue Theory Versus Tactics
Notes
Index
About the author
Kevin Oakes, CEO and co-founder of i4cp, has been a pioneer in the human capital field for the last 25 years, and is an international keynote speaker on culture, talent management, leadership, innovation, diversity, metrics, and strategic learning in organizations. He founded and served as President of SumTotal Systems, one of the largest providers of talent and learning solutions in the world, a company originally founded by Microsoft co-founder Paul Allen.
