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Most books on publishing deal with publishing by itself. Most books on marketing deal with marketing as a stand-alone project. I think there is a better approach. Publishing and marketing should be considered as an integrated project. That is what this book does: it treats publishing and marketing together to create a complete project plan.
The self-publishing pain points addressed include:
Formatting
Book layout
Editors
Covers, generic and otherwise
And more
The marketing pain points include:
Social media platforms
Blog tours
Creating buzz
Email campaigns
Keywords
And more
Publishing and book marketing aren't separate projects. They have to be worked on as an integrated project.
About the author
Hank Quense writes humorous and satiric scifi and fantasy stories. He also writes about fiction writing and self-publishing. He has published 18 books and 50 short stories along with a few dozen articles. He often lectures on fiction writing and publishing and has a series of guides covering the basics on each subject. He is currently working on a series of two humorous novels that take place in the Camelot era.
He and his wife, Pat, usually vacation in another galaxy or parallel universe. They also time travel occasionally when Hank is searching for new story ideas.