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Profit or Wealth? gives readers the easy ways to avoid business failure.
About the author
Ruth King is a Profitability Master, an author, and has a passion for helping businesses grow profits and wealth. Ruth holds an MBA in Finance from Georgia State University and bachelor’s and master’s Degrees in Chemical Engineering from Tufts University and the University of Pennsylvania, respectively. She started the Decatur, Georgia branch of the Small Business Development Center in 1982. She also started the Women’s Entrepreneurial Center and taught a year-long course for women who wanted to start their own businesses. More recently, Ruth was the instructor for the Inner-City Entrepreneur (ICE) program in conjunction with the Small Business Administration. She is part of Jim Blasingame’s Small Business Advocate brain trusts and appears frequently on his national radio program. She has also been interviewed by the Wall Street Journal Radio Network, the Big Biz Show, and many regional and local radio programs. Ruth has appeared on MSNBC’s “It’s Your Money” program, Fox San Diego, and many other local television stations. Ruth has spoken internationally for Kohler, Carrier Corporation, Safeguard (division of Deluxe), and many other corporations and national/state/local associations. Ruth resides in Duluth, Georgia.
Summary
Profit or Wealth? gives readers the easy ways to avoid business failure.
Foreword
Submit to all major industry reviewersTarget local media, including: Gwinnett Daily Post, Gwinnett Citizen, Atlanta Business Chronicle, Atlanta Journal, WSB-TV/radio, WXIA
Host local launch events and signings
Post regularly to LinkedIn (3.1 K+ followers)
Speak locally and regionally
Publish a weekly e-zine
Additional text
“Many business owners just worry about profits and ignore business wealth building, but a business to survive and prosper needs both. Without building wealth, any business can still go bankrupt. Unlike books which solely focus on building personal wealth, Profit or Wealth?: Simple Rules for Sustainable Business Growth by Ruth King gives business owners and entrepreneurs clear and simple rules to build business wealth which can translate to personal wealth.” - Midwest Book Review
