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The force-multiplying power of business-technology alignment is acknowledged among the biggest contributors to enterprise success in the digital age. Even so, it is a missed opportunity in most organizations, or at best, restricted to a unidimensional coalition.
Successful digital enterprises define alignment between business and technology along multiple dimensions. They invest in this alignment at the level of their culture, strategy, structure, process, intellect (innovation), function, and tactics. A systematic understanding and embracement of these seven dimensions of business technology alignment is at the core of a successful digital enterprise.
Using familiar workplace paradigms and relatable examples, this book builds on each dimension of business-technology alignment towards strengthening the foundation on which a successful digital enterprise stands, using tricks and tips not found in textbooks and classrooms.
If you are, or aspire to be, in an organization that relies on a convergence of business and technology to achieve success, this book is meant for you. It builds upon fundamental ideas in a manner designed to strike a chord in everyone-from interns to entrepreneurs.
About the author
Ashish Pachory is an Information and Communication Technology (ICT) consultant, corporate trainer and leadership guide with over three decades of experience in ICT, through its evolution from discrete systems in the 80s to advanced digital systems in the connected world of today. He has been associated with some very outstanding Indian and global corporations as a practitioner and leader, working with clients and associates around the world. In his last full-time assignment, he was the Chief Information Officer at a multi-billion-dollar technology venture with Tata, India’s leading conglomerate. He was also a member of the Tata Group Technology Council, headed by the Chairman.
Earlier in his career, he has worked in leadership positions with some distinguished products and services organizations, renowned globally for their innovative practices and influence on shaping the business- technology landscape. These include Nokia, Amdocs, Bell-Labs (Lucent), Flextronics and Wipro. Many of Ashish’s professional accomplishments have merited industry recognition, such as: His work on measuring the business value of IT was chosen among the Top innovations in 2013 by DynamicCIO and published in the Achievers’ Series. In 2013, he was named among India’s Top 10 Technologists by HITEC. He was chosen as Telecom Icon 2015 and as one of India’s most influential Technology Leaders by the Centre of Recognition and Excellence (CORE) in 2015. Ashish was recognized among the top 25 Global Business CIOs by iCMG in 2015. As a thought leader on technology trends and its adoption for business, he has been active as a speaker and panellist at industry forums and has contributed several thought-provoking articles and interviews on business and technology integration in various industry and general publications, including
The Economic Times, Business Standard, Voice & Data, CIO et al. Ashish is a Telecommunications engineer and lives in Gurgaon (India) with his wife, Seema. His interests include astronomy, books, cryptic-crosswords, and cricket.
