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Zusatztext "A must read for everyone on the journey toward sustainable business. It provides the context, and more importantly specific guidance on how to accelerate the transition toward models that will help to change the way business is done, respecting the needs of both society and our planet."Jeff Turner, Vice President of Sustainability, DSM“Leading Sustainably offers a road map for integrating the latest sustainability thinking into business practice. Bridges and Eubank demonstrate—through presentation of excellent case examples and historical evolution of the field—how SDG mandates contribute to effective business management and value creation to the benefit of both shareholders and stakeholders alike.”Jed Emerson, Author of 'The Purpose of Capital: Elements of Impact, Financial Flows and Natural Being'"Bridges and Eubank’s book is a new and ultra-accessible exploration of the rapidly evolving intersection of business and sustainability, with a focus on business cases, best practices and practical steps to make progress, and how the subject is shooting up in importance for companies and managers."Dr. Florian Kohlbacher, Author of "International Marketing in the Network Economy", "Advertising in the Aging Society" and "The Silver Market Phenomenon""This book is a great resource and practical guide for senior managers that are responsible for business decisions around sustainability, including around the 'Power of Communication' discussed in Chapter 5 – sometimes, communication is the big differentiator, rather than actions or performance against benchmarks."Mahadevan (Mack) Ramachandran, Futures Inc., Co-Founder"Leading Sustainably is an in-depth look at a subject that ought to be paramount in every corporations’ business plan. Bridges and Eubank share their extensive expertise on what sustainability in business means and its past and future, while laying out a clear, concise roadmap for corporations to follow."Maho Uehara-Cavalier, The Humane League, Regional Manager Japan""Better Business Better World" published by Business & Sustainable Development Commission notes that the SDGs drive innovations and economic growth, achieving four aspects of economy, including sustainable agricultural production, sustainable cities, energy resources, and health and wellbeing. It is estimated that achieving those aspects will lead to saving cost and further creating USD$12 trillion market value for corporations, and hence are the key to achieving SDGs. Furthermore, a total of 380 million jobs will be created by 2030. The SDGs have a strong influence on economies, society, and environment worldwide in the future. Trista Bridges and Donald Eubank introduced the practical business models and procedures to advance the SDGs in this book, which is highly recommended to all."Dr. P.C. Wang, Taiwan Institute for Sustainable Energy (TAISE) and Center for Corporate Sustainability (CCS), Deputy Secretary General; and Chung Yuan Christian University (Taiwan), Adjunct Assistant Professor"Bridges and Eubank have created a useful primer on how business leaders’ response to sustainability is evolving today—covering cutting-edge approaches, up-to-date case studies, and effective management practices. More importantly, the writing is fresh and accessible to corporate executives, investment managers, and researches, alike."William J. Swinton, Temple University, Japan Campus, Director, International Business Studies"A growing number of entrepreneurs today are building businesses with a social mission, guided by strong sustainability principles. Bridges and Eubank feature five such mission-driven companies and show how traditional businesses can also take meaningful steps to become more like them."Robin Lewis and Mariko McTier, Social Innovation Japan, Co-founder and Directors"Businesses must respond to climate change and societal changes. Aiming to address these challenges and improve society is the secret to business s...
