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This is the first book published in the United States that provides the international franchise law practitioner with an in-depth review of applicable law in all countries where clients may be considering franchise system expansion throughout Europe. Fundamentals of Franchising ¿ Europe also reviews relevant laws that do not specifically regulate franchising in the majority of European countries.
Since by far the largest and most economically significant group of countries is the European Union, the book's first chapter addresses the franchising-related issues that are dealt with at the EU level and are applied within each of the member states, and by members of the European Economic Area (EEA) in broadly the same way.
Following the initial discussion of EU regulations, individual country chapters follow standard template for ease of use and reference. Topics include:
- Business overview, covering issues such as: governmental approach to business/commercial activity; business structures; banks' support for franchising; inward investment; overview of the franchise market, and more
- Franchise trade association(s) active in that country
- Franchise laws
- Franchise agreements
- Brand know-how, including trade names, trademarks, copyrights, and others
- Real estate
- Taxation
- Employment and vicarious liability
- Disputes
About the author
Edited by Robert A. Lauer and John Pratt
