Essential Scandinavia

FULLY REDESIGNED!

• New front cover has eye-catching full-bleed images with key selling points on the front



• New back cover is fully-redesigned



• ¿Best of¿ Lists will visually engage the reader and provide an overview of the entire destination (best things to eat, see, do, drink, as well as what to read and watch before going)



• Visually focused with more color and images including more full and half-page images throughout and color-coded category icons



• Other useful features including Great Itineraries, Walking Tours, and Calendar of Events



• ¿Travel Smart¿ (logistical planning tips section) now at the front of the book and redesigned to be more infographic in feel



• Stronger Voice and Opinions give all Fodor's guides more personality. Books are more friendly and conversational in tone, going beyond informational to being inspirational

TOURISM TRENDS:

• Norway: 2017 was yet another record year for Norwegian tourism. A cheaper Norwegian krone against the U.S. dollar which made Norway a cheaper holiday destination. Also, Norway is considered one of the safest travel destinations in the world. Online searches about Norway from the USA have increased by 52% since 2015.



• Sweden: 2017 was a record year for tourism to Sweden, with a 7.4% increase in spending from 2016, and tourism continues to increase, according to the latest statistics government statistics. The US market has grown continuously between 2010 and in 2017, the number of U.S. visitors increased by 44% in that period.



• Denmark: Denmark had a record year for tourism in 2018. Its life philosophy of ¿hygge,¿ a world-famous food scene, and a wildly popular Nordic Noir film industry are among attractions luring tourists. By 2021, Denmark is expected to have enough hotel beds to accommodate up to 10 million tourists, almost twice the country¿s population. Tourism to the city of Copenhagen is expected to increase almost 4% annually until 2020.



• Finland: According to Business Finland, travel to Finland is growing at an annual rate of about 10%, and the outlook for the coming years is positive. Finland offers the peace and quiet of nature, security, cleanliness and authenticity.



• Iceland: Iceland hosted a record 2.3 million foreign visitors in 2018. Americans are the top tourists to Iceland (700k in 2018, over 100k more than in 2017). With increasingly affordable flights, brand-new accommodations in the country¿s more remote areas, and tour outfitters that allow visitors unprecedented access, Iceland tourism is consistently on the rise.

CURATED AND RELEVANT:

• Focused coverage on only the best places so travelers can make the most out of their limited time.



• Carefully vetted recommendations for all types of establishments and price points.

CONCISE:

• Shortened reviews presented with brevity and focus.

Please see additional key selling points in the book¿s main description.

About the author

For over 80 years, Fodor's Travel has been a trusted resource offering expert travel advice for every stage of a traveler's trip. We hire local writers who know their destinations better than anyone else, allowing us to provide the best travel recommendations for all tastes and budget in over 7,500 worldwide destinations. Our books make it possible for every trip to be a trip of a lifetime.

Summary

Whether you want to explore Norway’s fjords and Denmark’s historic sites, shop for innovative Swedish design and eat Nordic cuisine, or soak in an authentic Finnish sauna or Iceland’s geothermal pools, the local Fodor’s travel experts in Scandinavia are here to help! Fodor’s Essential Scandinavia is part of the award-winning Fodor’s Essential series recognized by Booklist as the “Best Travel Guide in 2019.” This guidebook is packed with maps, carefully curated recommendations, and everything else you need to simplify your trip-planning process and make the most of your time.

This new edition has been fully-redesigned with an easy-to-read layout, fresh information, and beautiful color photos.

Fodor’s Essential Scandinavia includes:

• AN ILLUSTRATED ULTIMATE EXPERIENCES GUIDE to the top things to see and do



• MULTIPLE ITINERARIES to effectively organize your days and maximize your time



• MORE THAN 30 DETAILED MAPS to help you navigate confidently



• COLOR PHOTOS throughout to spark your wanderlust!



• UP-TO-DATE and HONEST RECOMMENDATIONS for the best sights, restaurants, hotels, nightlife, shopping, performing arts, activities, side-trips, and more



• PHOTO-FILLED “BEST OF” FEATURES on “Norway’s Natural Wonders,” “Iceland’s Museums,” “Scandinavia’s Fairytale Castles,” “Picture-Perfect Towns Across Scandinavia,” and more



• TRIP-PLANNING TOOLS AND PRACTICAL TIPS including when to go, getting around, beating the crowds, and saving time and money



• SPECIAL FEATURES on “Aurora Borealis 101,” “What to Watch and Read Before You Visit,” and “What to Eat and Drink”



• HISTORICAL AND CULTURAL INSIGHTS providing rich context on the local people, politics, art, architecture, cuisine, music, geography and more



• LOCAL WRITERS to help you find the under-the-radar gems



• NORWEGIAN, SWEDISH, DANISH, FINNISH, AND ICELANDIC LANGUAGE PRIMERS with useful words and essential phrases



• COVERS: Norway, Sweden, Denmark, Finland, and Iceland

Planning on visiting Germany or Great Britain? Check out Fodor’s Essential Germany and Fodor’s Essential Great Britain.

ABOUT FODOR'S AUTHORS: Each Fodor's Travel Guide is researched and written by local experts. Fodor’s has been offering expert advice for all tastes and budgets for over 80 years. For more travel inspiration, you can sign up for our travel newsletter at fodors.com/newsletter/signup, or follow us @FodorsTravel on Facebook, Instagram, and Twitter. We invite you to join our friendly community of travel experts at fodors.com/community to ask any other questions and share your experience with us!

*Important note for digital editions: The digital edition of this guide does not contain all the images or text included in the physical edition.

Foreword

• Email newsletter promotion to 800,000+ contacts directing consumers to check out the recently released guides wherever books are sold
  
• Announcement of new book releases and promotion of destinations through www.Fodors.com and social media. Sales directed to IndieBound and top retailers. @fodorstravel has 178K followers on Instagram, 112K followers on Pinterest, 102K followers on Facebook and over 1.12 million followers on Twitter.
  
• Print advertisements in various catalogs including Ingram Advance, Publishers Weekly, Booklist, and B&T.
  

Product details

• Authors: Fodor's Travel Guides
• Publisher: Fodor Travel Publications
• Languages: English
• Product format: Paperback / Softback
• Released: 30.04.2020
• EAN: 9781640972520
• ISBN: 978-1-64097-252-0
• Dimensions: 132 mm x 204 mm x 16 mm
• Series: Full-color Travel Guide; Full-Color Travel Guide; Fodor's Gold Guide
• Subjects: Travel > Travel guides > Europe; TRAVEL / Museums, Tours, Points of Interest, Travel & holiday guides, TRAVEL / Food, Lodging & Transportation / General