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Working as a wedding photographer requires a lot of planning, resourcefulness, and efficiency. There are many moving parts during the process leading up to the wedding day, and on the wedding day itself. After the wedding, there¿s much more work to be done¿from archiving to editing to sales. With so much to accomplish, it¿s hard to work out the mechanics and provide top-notch service and dazzling images for your clients.
In this book, veteran studio owner Russell R. Caron walks you through the wedding photography process, from finding clients, to getting a signed contract, to developing a time line for the wedding day that puts clients and photographers at ease¿and tips for managing all the work after the wedding. With the strategies in this book, yoüll earn a place at the top of the wedding photography industry and not only survive, but thrive.
List of contents
Introduction
Part 1: Everything Before the Wedding
Your Investment in Time
Overhead
Your Bottom Line
Price Lists and Catalogs
Responsiveness
Studio Management Systems
Keep Track of Your Data
Insurance
Attracting Clients
Handling Requests for the Same Date
Contracts
Client Relationships
Time Line Planning
Engagement Sessions
As the Wedding Day Approaches
Our Wedding Day Camera Gear
Part 2: The Wedding Day
It’s the Wedding Day!
The Ceremony
Following the Ceremony
Part 3: After the Wedding
Critical Post-Wedding Activities
The Post-Processing Begins
File Renumbering
The Day After the Wedding
More Post-Processing Details
File Sizing and Archiving
Part 4: Follow-Up Work
Album Sales
Keep Your Head in the Game
Appendices
Index
About the author
Russell R. Caron owns and operates Russell Caron Wedding Photography and works in the U.S., Caribbean, and Italy. He’s active with the Professional Photographers of America and is a Master Photographer, Certified Professional Photographer, and Certified Drone Photographer. He’s past president of the Maine Professional Photographers Association and was twice named the Maine Wedding Photographer of the Year.
Summary
Working as a wedding photographer requires a lot of planning, resourcefulness, and efficiency. There are many moving parts during the process leading up to the wedding day, and on the wedding day itself. After the wedding, there’s much more work to be done—from archiving to editing to sales. With so much to accomplish, it’s hard to work out the mechanics and provide top-notch service and dazzling images for your clients.
In this book, veteran studio owner Russell R. Caron walks you through the wedding photography process, from finding clients, to getting a signed contract, to developing a time line for the wedding day that puts clients and photographers at ease—and tips for managing all the work after the wedding. With the strategies in this book, you’ll earn a place at the top of the wedding photography industry and not only survive, but thrive.
Foreword
Learn how to maximize your customer service, wedding time line, and packages for unprecedented wedding photography business success.
