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This is a "first" - focused on introducing young people to the Stock Market - but equally relevant to all novice investors. Very deliberately short, easy-to-read, designed to give a 'feel' and an understanding of investment basics, so the reader appreciates what moves share prices, how to invest themselves or to understand and sensibly question what their Stockbroker, Fund Manager, or Financial Advisor is saying or suggesting. Knowledge is imparted through the story of a farming family whose small scale yoghurt business grows into a significant public company, and of teenagers who invest part of their grandfather's legacies into Yummi shares - profitably!
About the author
Author John Lee describes himself as 'a son of Southend'. He was born 6 months before the war close to Southend seafront. After a local secondary school education John became a passionate amateur historian. He has toured the world both as a National Serviceman in Malaya and as a frequent and continuing tourist. He knows of many places more idyllic than Southend-on-Sea but as the saying goes "home is where the heart is". Working full time John found it difficult to complete this book which has needed a great deal of research. The privilege of having a considerable source of unique contemporary documents carries with it the liability of careful selection if an endless story is ever to be told.
Summary
A brief yet comprehensive guide for young people wanting to learn about and be involved with stock market investments.
