Exploring Politeness in Business Emails - A Mixed-Methods Analysis

This book explores the contextual complexities of workplace emails by comparing British English and Peninsular Spanish directive speech events. Through a combination of qualitative and quantitative methods of data collection and analysis the book offers an innovative approach to the study of politeness.

About the author

Vera Freytag is a Consumer Interaction Specialist for Beiersdorf AG in Germany. Her research interests include CMC, business discourse, sociolinguistics and politeness.

Summary

This book explores the contextual complexities of workplace emails by comparing British English and Peninsular Spanish directive speech events. Through a combination of qualitative and quantitative methods of data collection and analysis the book offers an innovative approach to the study of politeness.

Product details

• Authors: Vera Freytag
• Publisher: Ingram Publishers Services
• Languages: English
• Product format: Hardback
• Released: 31.10.2019
• EAN: 9781788925952
• ISBN: 978-1-78892-595-2
• Dimensions: 156 mm x 234 mm x 17 mm
• Weight: 520 g
• Series: Language at Work
• Subjects: Humanities, art, music > Linguistics and literary studies > General and comparative linguistics; Social sciences, law, business > Business > Advertising, marketing; LANGUAGE ARTS & DISCIPLINES / Linguistics / Sociolinguistics, BUSINESS & ECONOMICS / Business Communication / General, LANGUAGE ARTS & DISCIPLINES / Communication Studies, Sociolinguistics, Business communication & presentation, Communication Studies, COMPUTERS / System Administration / Email Servers, Electronic Mail (Email): Professional, Business communication, etiquette and presentation