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Social media has become an inescapable part of academic life. It has the power to transform scholarly communication and offers new opportunities to publish and publicise your work, to network in your discipline and beyond and to engage the public. However, to do so successfully requires a careful understanding of best practice, the risks, rewards and what it can mean to put your professional identity online. Inside you'll find practical guidance and thoughtful insight on how to approach the opportunities and challenges that social media presents in ways that can be satisfying and sustainable as an academic. The guide has been updated throughout to reflect changes in social media and digital thinking since the last edition, including:
- The dark side of social media from Trump to harassment
- Emerging forms of multimedia engagement and how to use to your advantage
- Auditing your online identity the why and how
- Taking time out how to do a social media sabbatical.
Visit Mark's blog for more insights and discussion on social media academic practice.
List of contents
Chapter 1: Social media and digital scholarship
Chapter 2: using social media to publicise your work
Chapter 3: Using social media to build your network
Chapter 4: Using social media to manage information
Chapter 5: Using social media for public engagement
Chapter 6: The dark side of social media
Chapter 7: Professional identity in an age of social media
Chapter 8: Communicating effectively online
Chapter 9: Finding the time for social media
Chapter 10: Social media and the future of the university
About the author
Dr Mark Carrigan FRSA FHEA is a Senior Lecturer in Education at the University of Manchester where he is co-lead of the Digital Education Manchester group. Trained as a philosopher and sociologist, his research aims to bridge fundamental questions of social ontology with practical and policy interventions to support the effective use of emerging technologies within education. He has written or edited nine books, including Social Media for Academics, published by Sage and now in its second edition.
Summary
A practical book which provides clear guidance on effectively and intelligently using social media for academic purposes across disciplines, from publicising academic work and building networks to engaging the public with research.
Report
Mark Carrigan is a leading authority on the topic of digital scholarship. This book will definitely sharpen your sense of what social media can do for academics and academic work.
Carrigan does a great job of demystifying social media for newcomers to the fray, while also prompting veterans to reassess how (and why) they post, tweet and share their scholarship.
A great reminder to switch off your device and reflect critically on the nature of scholarship in the digital age. Neil Selwyn
