Description
Product details
| Assisted by | Kollmann (Editor), Kollmann (Editor), Karl Kollmann (Editor), Michael-Burkhar Piorkowsky (Editor), Michael-Burkhard Piorkowsky (Editor) |
| Publisher | Springer, Berlin |
| Languages | German |
| Product format | Paperback / Softback |
| Released | 06.01.2019 |
| EAN | 9783658219697 |
| ISBN | 978-3-658-21969-7 |
| No. of pages | 200 |
| Dimensions | 147 mm x 14 mm x 210 mm |
| Weight | 277 g |
| Illustrations | V, 200 S. 3 Abb. |
| Series |
Kritische Verbraucherforschung Kritische Verbraucherforschung |
| Subjects |
Social sciences, law, business
> Political science
> Political science and political education
Marketing, Organisationssoziologie, Marketing und Vertrieb, Politik und Staat, Vermarktung, SOCIAL SCIENCE / Sociology / General, Soziologie / Arbeit, Wirtschaft, Technik, Diskurs - Diskursivität, Absatz / Marketing, Soziologie / Organisationssoziologie, Soziologie / Soziologiegeschichte, Paradigmenwechsel; Konsum; Konsumenten; Konsumentenrolle; Engführung; Entgrenzung |
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