Presidential Campaign Discourse: Strategic Communication Problems

Focuses on strategies for solving communication problems in presidential campaigns.
Communication problems faced by presidential candidates in modern elections are examined from a variety of perspectives. The book focuses on the decisions candidates must make about political discourse, such as the speeches, interviews, debates, and ads which make up national campaigns, and the media reporting of these messages. The contributors include Frederick J. Antczak, Sandra Bauman, Paul E. Corcoran, Suzanne M. Daughton, Gail Fairhurst, Richard Gregg, Susan Herbst, Montague Kern, Kathleen E. Kendall, Joshua Meyrowitz, Diana Owen, Marilyn Roberts, Craig A. Smith, Mary E. Stuckey, Jimmie Trent, Judith Trent, and Ron Wendt.

About the author

Kathleen E. Kendall is Associate Professor of Communication at the University at Albany, State University of New York.

Product details

• Assisted by: Kathleen E. Kendall (Editor)
• Publisher: Global Academic Publishing
• Languages: English
• Product format: Hardback
• Released: 01.08.1995
• EAN: 9780791426814
• ISBN: 978-0-7914-2681-4
• No. of pages: 319
• Weight: 608 g
• Series: Suny Series, Urban Voices, Urb; Suny Series, Human Communicati; Suny Series, Urban Voices, Urb
• Subject: Non-fiction book > Philosophy, religion > Philosophy: antiquity to present day