Fr. 55.50

Commercial Appropriation of Fame - A Cultural Analysis of the Right of Publicity and Passing Off

English · Paperback / Softback

Shipping usually within 3 to 5 weeks

Description

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This book encourages a cultural understanding of the contemporary celebrity and analyses the laws governing the commercial appropriation of fame.

List of contents










Foreword Graeme Dinwoodie; 1. Introduction to the phenomenon of the contemporary celebrity; 2. Relevant insights from cultural studies; 3. The right of publicity in the United States; 4. Right of publicity and indicia of identity; 5. Right of publicity and the appropriation of commercial value of identity; 6. Right of publicity and the freedom of speech under the First Amendment; 7. Cultural studies and the common law passing off action; 8. Twenty-first century challenges: digital fandom, social media and fantasy video games; 9. Conclusions.

About the author

David Tan is Vice Dean (Academic Affairs) and Associate Professor (Dean's Chair) at the Faculty of Law, National University of Singapore. He holds a Ph.D. from Melbourne Law School and an LL.M. from Harvard Law School, Massachusetts.

Summary

Focusing on the cultural phenomenon of the celebrity in legal scholarship, this book explores how the commercial exploitation of fame may be regulated by right of publicity and passing off laws in common law jurisdictions. It will appeal to academics, practitioners and students working in intellectual property and cultural studies.

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