Fr. 147.00

Social Media for Government - A Practical Guide to Understanding, Implementing, and Managing Social Media Tools in the Public Sphere

English · Paperback / Softback

Shipping usually within 6 to 7 weeks

Description

Read more

This book provides practical know-how on understanding, implementing, and managing main stream social media tools (e.g., blogs and micro-blogs, social network sites, and content communities) from a public sector perspective. Through social media, government organizations can inform citizens, promote their services, seek public views and feedback, and monitor satisfaction with the services they offer so as to improve their quality. Given the exponential growth of social media in contemporary society, it has become an essential tool for communication, content sharing, and collaboration. This growth and these tools also present an unparalleled opportunity to implement a transparent, open, and collaborative government.  However, many government organization, particularly those in the developing world, are still somewhat reluctant to leverage social media, as it requires significant policy and governance changes, as well as specific know-how, skills and resources to plan, implement and manage social media tools. As a result, governments around the world ignore or mishandle the opportunities and threats presented by social media. To help policy makers and governments implement a social media driven government, this book provides guidance in developing an effective social media policy and strategy. It also addresses issues such as those related to security and privacy.

List of contents

Chapter 1. What is Social Media?.- Chapter 2. Social Media-based Government: It's All About Culture.- Chapter 3. Enabling a Participatory Government.- Chapter 4. Enabling a Collaborative Government.- Chapter 5. Enabling an Open Government.- Chapter 6. Social Media Analytics.- Chapter 7. Social Media Strategy.- Chapter 8. Social Media Risks Management.

About the author

Dr. Khan has several years of experience in information systems/ICT: teaching, consultancy, and research working with multicultural teams. Since his PhD in 2011, Khan has published over 30 articles in refereed journals, conference proceedings, and book chapters. His research has been published (or accepted for publications) in Online Information Review (OIR), Social Science Computer Review, Government Information Quarterly, Journal of the American Society for Information Science and Technology (JASIST), Scientometrics, Information Development, Internet Research, Asian Journal of Communication, and Asia Pacific Journal of Information System (APJIS), among others. His research has been presented at international conferences held in Utrecht, Stanford, Istanbul, Paris, Germany, and Seoul. His research interests include, 1) Social Information Systems & Social Media, 2) ICTs in public sector (e-government, government 2.0), and 3) Knowledge-based Innovation. Prior to his doctoral studies, Dr. Khan held a senior management position with the Afghan Ministry of Communications and Information Technology. He is also an Associate Editor of Journal of Contemporary Eastern Asia and founding Director of Center for Social Technologies. See his research profile at Google Scholars.

Summary

This book provides practical know-how on understanding, implementing, and managing main stream social media tools (e.g., blogs and micro-blogs, social network sites, and content communities) from a public sector perspective. Through social media, government organizations can inform citizens, promote their services, seek public views and feedback, and monitor satisfaction with the services they offer so as to improve their quality. Given the exponential growth of social media in contemporary society, it has become an essential tool for communication, content sharing, and collaboration. This growth and these tools also present an unparalleled opportunity to implement a transparent, open, and collaborative government.  However, many government organization, particularly those in the developing world, are still somewhat reluctant to leverage social media, as it requires significant policy and governance changes, as well as specific know-how, skills and resources to plan, implement and manage social media tools. As a result, governments around the world ignore or mishandle the opportunities and threats presented by social media. To help policy makers and governments implement a social media driven government, this book provides guidance in developing an effective social media policy and strategy. It also addresses issues such as those related to security and privacy.

Product details

Authors Gohar F Khan, Gohar F. Khan
Publisher Springer, Berlin
 
Languages English
Product format Paperback / Softback
Released 01.01.2018
 
EAN 9789811097454
ISBN 978-981-10-9745-4
No. of pages 159
Dimensions 155 mm x 8 mm x 235 mm
Weight 322 g
Illustrations XXIV, 159 p. 58 illus., 11 illus. in color.
Series Springerbriefs in Political Sc
Springerbriefs in Political Sc
Subjects Social sciences, law, business > Business > Advertising, marketing

Marketing, B, Media Studies, Business and Management, Political science & theory, Media Management, Public Administration, Information Systems and Communication Service, Management science, Computers, Industrial Management, Political Communication, Database Management System, Computer networking & communications

Customer reviews

No reviews have been written for this item yet. Write the first review and be helpful to other users when they decide on a purchase.

Write a review

Thumbs up or thumbs down? Write your own review.

For messages to CeDe.ch please use the contact form.

The input fields marked * are obligatory

By submitting this form you agree to our data privacy statement.