Strategic Planning for Not-for-Profit Organizations

List of contents

Contents
Planning Perspectives

• Overview of Strategic Planning
• Defining Organizational Purpose
• Situation Analysis and Assumptions
• Establishing Organizational Objectives
• Developing Strategy and Operational Plans
• Evaluation and Control Procedures
• Appendixes
• Index

About the author

Robert E Stevens (Southeastern Oklahoma State University, USA) (Author) , David L Loudon (Author) , R Henry Migliore (Author) , Stanley G Williamson (University of Louisiana Monroe, USA)

Summary

Strategic Planning for Not-For-Profit Organizations is both a tutorial and an easily accessible reference. It is packed with user-friendly information to help readers prepare their own strategic plans and evaluate plans created by others.

Product details

• Authors: David L Loudon, R Henry Migliore, Robert E Stevens, Stanley G Williamson
• Assisted by: William Winston (Editor of the series)
• Publisher: Taylor and Francis
• Languages: English
• Product format: Hardback
• Released: 16.12.1994
• EAN: 9781138235007
• ISBN: 978-1-138-23500-7
• No. of pages: 212
• Weight: 453 g
• Subjects: Social sciences, law, business > Business > Advertising, marketing; Business & Economics / General, Market research, Sales & marketing management, Non-profitmaking organizations, Public ownership / nationalization, Sales and marketing management