Dynamics of Media Writing - Adapt and Connect

• A new chapter on social media discusses the latest developments in this rapidly changing area.
• New Helpful Hints boxes help you hone your media writing skills.
• interviewing, dictionary usage, lead structure and more bring the book fully up-to-date.
• Themes from the former Chapter 14 are now woven through the book to stress the importance of clarity and accuracy, lifelong learning and transferable skills.
• Fake news is now covered in multiple sections to help you both understand and spot it when reviewing the news.
• Additional photos and graphics illustrate the various elements of storytelling to make the information easier for you to apply.
• New "Give It a Try" features and Connect boxes allow you to try out the skills outlined.

Product details

• Authors: Vincent F. Filak
• Publisher: Sage Publications Ltd
• Languages: English
• Product format: Paperback / Softback
• Released: 30.11.2018
• EAN: 9781506381466
• ISBN: 978-1-5063-8146-6
• No. of pages: 296
• Subjects: Social sciences, law, business > Business > Advertising, marketing; Medien-, Unterhaltungs-, Informations- und Kommunikationsindustrie, Public Relations