Description
Product details
| Authors | Mcdaniel |
| Publisher | Wiley, John and Sons Ltd |
| Languages | English |
| Product format | Hardback |
| Released | 03.06.2004 |
| EAN | 9780471231561 |
| ISBN | 978-0-471-23156-1 |
| Subjects |
Social sciences, law, business
> Business
> Advertising, marketing
Market research, BUSINESS & ECONOMICS / Marketing / Research |
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