Fr. 35.50

Digital Is Destroying Everything - What Tech Giants Won t Tell You About How Robots, Big Data,

English · Paperback / Softback

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Description

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Digital surrounds us for better or for worse, but it has changed our lives forever. This book takes a look at how these changes have undermined areas of our lives-both good and bad. Andrew Edwards shows us how this has happened and how to be more thoughtful about the effects of the technology that surrounds us and continues to proliferate.

List of contents










Foreword by Rand Schulman
A Note on the Use of "Digital" in This Book
1: Digital is Destroying Everything
2: Crazy Train: Digital is Destroying the Music Industry
3: The Bezos Bauble: Digital is Destroying the Newsprint Industry
4: The Business Case: When Digital Destroys Digital
5: Undigital, Unemployed: Digital is Destroying the Job Market
6: The Lonely Screen: Digital is Destroying Human Interaction
7: Campus-Killing: Digital is Destroying Education
8: The Downtown Next Time: Digital is Destroying Urban Life in America
9: Oversharing and Undercounting: Digital is Destroying Rational Discourse and the Democratic Process
10: Books, Bath and Beyond: Digital is Destroying Retail
11: Digital Has Destroyed Authoritarian Rule (or Has It)?
12: Obsessive Compulsive: Digital is Destroying our Will to Create Anything Not Digital
13: Digital is Destroying Financial Services
14: Invaders From Earth: Digital is Destroying the Professions (and more)
15: Lesser Pursuits Destroyed by Digital
16: It's Worse Than You Thought: Digital is Destroying Privacy
17: Maybe It's All Bullshit
18: Don't Read This First

About the author










Andrew V. Edwards is a digital marketing executive with twenty years of experience serving large organizations, and has been an operating executive and digital marketing consultant since the 1980s. Currently he is a Partner at Efectyv Digital, a strategic consulting firm. In the 1990s he pioneered web development and was involved in early tests of interactive television. Since 2002, Edwards has been consulting with Fortune 500 companies about digital analytics. In 2004 he co-founded the Digital Analytics Association. A recognized thought-leader in the industry, Edwards writes regularly for ClickZ, the world's most complete information source about digital marketing; and has spoken at events like eMetrics, the OMMA Mobile Conference, The DMA Conference, The DAA Symposium and at ClickZ Live. His blog can be found at Tomorrow's Ghost - By Andrew Edwards

Summary

Digital surrounds us for better or for worse, but it has changed our lives forever. This book takes a look at how these changes have undermined areas of our lives-both good and bad. Andrew Edwards shows us how this has happened and how to be more thoughtful about the effects of the technology that surrounds us and continues to proliferate.

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