Fr. 236.00

Luxury Fashion Retail Management

English · Paperback / Softback

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Description

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Using various research methodologies, such as reviews, case studies, analytical modeling and empirical studies, this book investigates luxury fashion retail management and provides relevant insights, which are beneficial to both industrialists and academics. Readers gain an understanding of luxury fashion retailing, including proper operations and strategic management, which now are the most crucial items on the luxury fashion industry's senior management agenda.

List of contents

Introduction, Reviews, and Cases.- Analytical Modeling Research.- Empirical Research.

About the author










Tsan-Ming Choi (Jason) is currently Professor of Fashion Business at The Hong Kong Polytechnic University where he teaches subjects such as supply chain management and information systems management. Over the past ten years, he has actively participated in a variety of research projects on supply chain management and applied optimization for fashion business operations. He has authored/edited eleven research handbooks and guest-edited over twenty special issues for various leading journals on related topics.

Dr. Bin Shen is an Assistant Professor at the Glorious Sun School of Business and Management, Donghua University, Shanghai. 


Summary

Using various research methodologies, such as reviews, case studies, analytical modeling and empirical studies, this book investigates luxury fashion retail management and provides relevant insights, which are beneficial to both industrialists and academics. Readers gain an understanding of luxury fashion retailing, including proper operations and strategic management, which now are the most crucial items on the luxury fashion industry’s senior management agenda.

Product details

Assisted by Tsan-Min Choi (Editor), Tsan-Ming Choi (Editor), Shen (Editor), Shen (Editor), Bin Shen (Editor)
Publisher Springer, Berlin
 
Languages English
Product format Paperback / Softback
Released 31.12.2018
 
EAN 9789811097553
ISBN 978-981-10-9755-3
No. of pages 200
Dimensions 154 mm x 12 mm x 290 mm
Weight 332 g
Illustrations X, 200 p. 29 illus., 18 illus. in color.
Series Springer Series in Fashion Business
Springer Series in Fashion Bus
Springer Series in Fashion Business
Subjects Social sciences, law, business > Business > Management

Marketing, B, Sales and Distribution, Market research, Business and Management, sales management, Sales/Distribution, Sales & marketing, Management science

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