May We Suggest - Restaurant Menus and the Art of Persuasion

Art historian and food lover Alison Pearlman visits more than 60 restaurants to take a critical look at the design of physical restaurant menus—their content, size, scope, material, and more—to explore how they influence (or not) our dining experiences and choices.

About the author

Art historian and cultural critic Alison Pearlman looks at the design and marketing of restaurants to tell our social story. She is the author of Smart Casual: The Transformation of Gourmet Restaurant Style in America, and she blogs as The Eye in Dining. She teaches in the art department at California State Polytechnic University, Pomona, and lives in Los Angeles.

Summary

Art historian and food lover Alison Pearlman visits more than 60 restaurants to take a critical look at the design of physical restaurant menus—their content, size, scope, material, and more—to explore how they influence (or not) our dining experiences and choices.

Foreword

• National print, broadcast, and online reviews, interviews, and features
• Popular podcast features
• Excerpts in major online outlets surrounding publication date
• Academic marketing and library promotions
• Social media and online promotion
• Goodreads giveaway
• Special prepublication mailings
• Extensive social media campaign
• Features in author’s alumni publications The Core and The University of Chicago Magazine
• Bookseller outreach

Product details

• Authors: Alison Pearlman, Pearlman Alison
• Publisher: Ingram Publishers Services
• Languages: English
• Product format: Paperback / Softback
• Released: 31.12.2021
• EAN: 9781572842601
• ISBN: 978-1-57284-260-1
• No. of pages: 280
• Dimensions: 139 mm x 215 mm x 22 mm
• Weight: 270 g
• Illustrations: Illustrationen, nicht spezifiziert
• Subjects: Humanities, art, music > Psychology > Theoretical psychology; Social sciences, law, business > Business > Individual industrial sectors, branches; SOCIAL SCIENCE / Sociology / General, HISTORY / Social History, PSYCHOLOGY / Cognitive Psychology & Cognition, COOKING / Essays & Narratives, Expeditions: popular accounts, Social research and statistics, Cultural studies: food and society