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Informationen zum Autor Iwan Morgan is Professor of US Studies emeritus at the Institute of the Americas, University College London, UK. He is also a distinguished fellow of the Rothermere American Institute, University of Oxford, UK. He was the recipient of the British Association of American Studies Honorary Fellowship in 2014, and winner of the Richard Neustadt Book Prize in 2010. He is the author of Reagan: American Icon (2016), named by The Times/Sunday Times as a Politics Book of the Year. Mark White is a Professor of History at the Queen Mary University of London and director of the London POTUS Group, the leading seminar series in the UK on the American presidency. He has published eight books on the modern US presidency and was shortlisted for the Neustadt Prize for Against the President (2008).A fresh perspective on American presidency, analysing the agenda and role of presidential image in campaigns, presidency and legacy. Zusammenfassung Presidential Image has become an integral part of the campaign, presidency and legacy of Modern American presidents. Across the 20th century to the age of Trump, presidential image has dominated media coverage and public consciousness, winning elections, gaining support for their leadership in office and shaping their reputation in history.Is the creation of the presidential image part of a carefully conceived public relations strategy or result of the president's critics and opponents? Can the way the media interpret a presidents' actions and words alter their image? And how much influence do cultural outputs contribute to the construction of a presidential image?Using ten presidential case studies. this edited collection features contributions from scholars and political journalists from the UK and America, to analyse aspects of Presidential Image that shaped their perceived effectiveness as America's leader, and to explore this complex, controversial, and continuous element of modern presidential politics. Inhaltsverzeichnis Introduction - Iwan Morgan and Mark WhiteChapter 1. Performing the Presidency: The Image of Theodore Roosevelt on Stage - Michael Patrick CullinaneChapter 2. Woodrow Wilson: Professor and Idealist - John ThompsonChapter 3. The Roosevelt Image on Trial: FDR, the Radio, and the Supreme Court Battle of 1937Chapter 4. Truman: the Everyman - Sean J. SavageChapter 5. The Art of John F. Kennedy - Mark WhiteChapter 6. 'We Shall Overcome': Lyndon B. Johnson as the Civil Rights President - Dean J. KotlowskiChapter 7. Nixon in China: Presidential Image in Modern Opera - Mara OlivaChapter 8. Jimmy Carter: The Unraveling of an Image - Bob GreenChapter 9. In Black and white: Ronald Reagan's Image on RaceChapter 10. Bill Clinton's Primary Colours: Making the Image of the 42nd PresidentChapter 11. Hip Hop and Hope: Managing the Outlier Status of Barack Obama - Clodagh HarringtonChapter 12. "All Publicity is Good Publicity": Donald Trump, Twitter, and the Selling of an Outsider in the 2016 Presidential Election...
