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Welcome to Jerryworld and an all-access pass to the most valuable sports franchise on the planet, the Dallas Cowboys.
Many books have been written about the Cowboys, but there's never been an account like this one. How 'Bout Them Cowboys tells the story of the NFL's most successful franchise, with special access to its outspoken owner, Jerry Jones, his sons Stephen and Jerry Jr., daughter Charlotte, and dozens of interviews of current and former players and coaches, and characters from across Cowboy Nation. While tracking the successes and controversies of some of the biggest names in the NFL on and off the field, How 'Bout Them Cowboys? remembers the legends of previous generations, and explains why the star on the helmet has become iconic, and how a little expansion team from North Texas has evolved into a global $5 billion brand.
Primed for their make-or-break 2018 season, How 'Bout Them Cowboys? delivers a fun and surprising account of America's Team, its greatest celebrities, its mercurial management, the vicious rivalries, and the enduring saga that makes this the most popular and polarizing team in sports.
About the author
Gary Myers is the NFL columnist for the New York Daily News. He has authored four books: The Catch, a look at the iconic 1981 NFC Championship Game between the Cowboys and 49ers; Coaching Confidential, which details the pressures of being an NFL head coach; the New York Times bestseller Brady vs. Manning, an inside look at the greatest rivalry in NFL history; and My First Coach, which explores the many interesting facets to NFL quarterbacks and their relationships with their fathers. Myers has been covering the NFL since 1978. He was a member of the cast of HBO's Inside The NFL and the YES Network's This Week in Football. Currently the host of WFAN's 'Chalk Talk,' he is a voter for the Pro Football Hall of Fame and a former adjunct professor at Syracuse University.
Summary
Welcome to Jerryworld and an all-access pass to the most valuable sports franchise on the planet, the Dallas Cowboys.
Many books have been written about the Cowboys, but there's never been an account like this one. How 'Bout Them Cowboys tells the story of the NFL's most successful franchise, with special access to its outspoken owner, Jerry Jones, his sons Stephen and Jerry Jr., daughter Charlotte, and dozens of interviews of current and former players and coaches, and characters from across Cowboy Nation. While tracking the successes and controversies of some of the biggest names in the NFL on and off the field, How 'Bout Them Cowboys? remembers the legends of previous generations, and explains why the star on the helmet has become iconic, and how a little expansion team from North Texas has evolved into a global $5 billion brand.
Primed for their make-or-break 2018 season, How 'Bout Them Cowboys? delivers a fun and surprising account of America's Team, its greatest celebrities, its mercurial management, the vicious rivalries, and the enduring saga that makes this the most popular and polarizing team in sports.
Foreword
Welcome to Jerryworld and an all-access pass to the most valuable sports franchise on the planet, the Dallas Cowboys.
