Brands, Geographical Origin, and the Global Economy - A History From the Nineteenth Century to the Present

An interdisciplinary history of the campaign to secure international protection of indications of geographic origin, including 'Made in ...' slogans.

List of contents

1. Geographic origin in the global economy; 2. Firms, indications of geographic origin in the first global economy; 3. Country of origin and agricultural trade during the nineteenth century; 4. Cooperation, country of origin, and agricultural trade during the interwar period; 5. 'Unfair competition' and the British Merchandise Marks Act, 1926; 6. From Paris to London: the international legal framework for the protection of IGOs, c.1880-1945; 7. The evolving international framework for the protection of IGOs after 1945; 8. EU Policy on geographical indications: ambitious, but misguided?; 9. 'Made in' and 'Country of Origin' in the post-1945 period; 10. Reflections on the history of IGOs.

About the author

David M. Higgins is a Professor of Accounting and Finance at Newcastle University Business School.

Summary

An interdisciplinary history of the campaign to secure international protection of indications of geographic origin, including 'Made in …' slogans. It will appeal to students of business and economic history, geography, legal history and marketing.

Product details

• Authors: David M. Higgins, David M. (Newcastle University) Higgins, David M. (University of York) Higgins
• Publisher: Cambridge University Press ELT
• Languages: English
• Product format: Hardback
• Released: 30.06.2018
• EAN: 9781107032675
• ISBN: 978-1-107-03267-5
• No. of pages: 344
• Series: Cambridge Studies in the Emergence of Global Enterprise; Cambridge Studies in the Emerg; Cambridge Studies in the Emergence of Global Enterprise
• Subjects: Social sciences, law, business > Business > General, dictionaries; BUSINESS & ECONOMICS / Economic History, c 1800 to c 1900, Economic history, International business, Legal History, intellectual property law