How Industries Evolve

Informationen zum Autor McGahan has worked closely with Michael Porter for more than a decade and is consistently identified as an up-and-comer in the strategy field. Klappentext FROM XEROX TO Enron, great companies have failed to translate extraordinary innovation into better profitability. Why does this happen? Anita M. McGahan argues that companies experience these failures when they break their industries' rules for how change can take hold. In this book, she shows how to develop a strategy that is aligned with the rules of industry change. By understanding and operating within the rules, executives can better appreciate the trade-offs that are unique to their companies' evolutionary path--and make more profitable strategic choices about R&D, alliances, internal venturing, leadership style, compensation, modularization, and time-to-market. Zusammenfassung There are specific rules that govern how change can successfully occur in a given industry. Companies whose growth strategies follow the rules of their industry succeed; those who break the rules fail. This book shows how to align strategy with the principles of industry change to achieve sustainable growth.

Product details

• Authors: A McGahan, Anita McGahan, Anita M. McGahan
• Publisher: Harvard Business Review Press
• Languages: English
• Product format: Hardback
• Released: 10.11.2004
• EAN: 9781578518401
• ISBN: 978-1-57851-840-1
• Dimensions: 165 mm x 240 mm x 25 mm
• Series: Harvard Business School Press; Harvard Business School Press
• Subjects: Social sciences, law, business > Business > Management; Unternehmensstrategie, Wirtschaftswachstum, Management and management techniques